Sanctuaire les Oreilles du Bonheur

### Context Profile for Sanctuaire les Oreilles du Bonheur

1. **Organization Mission & Cause**:
   - **Mission**: Sanctuaire les Oreilles du Bonheur is dedicated to rescuing and rehabilitating abandoned animals, primarily focusing on dogs and cats. Their mission emphasizes providing a safe haven for these animals, ensuring they receive the necessary care, love, and attention until they can find permanent homes.
   - **Cause**: The organization aims to raise awareness about animal abandonment and promote responsible pet ownership. They strive to create a community that values and protects animal welfare.

2. **Type of Activities**:
   - **Events**: The organization hosts various fundraising events, including lotteries (e.g., "TIRAGE - Gagne ta jarre à biscuit bien pleine") where participants can win prizes while supporting the mission.
   - **Fundraising Campaigns**: Regular campaigns are conducted to gather financial support for the sanctuary's operations, including care for the animals and community outreach programs.
   - **Community Programs**: They engage in educational initiatives to inform the public about animal care and the importance of adoption.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **inspiring**, and **supportive**. The language is approachable and encourages community involvement, making it easy for readers to connect with the mission. There is a sense of urgency in their calls to action, emphasizing the impact of contributions.

4. **Emoji Usage**:
   - The organization utilizes emojis in their communications, particularly in fundraising campaigns and thank-you emails. Common emojis include 🎟️ (for tickets), ✨ (to signify gratitude and positivity), and animal-related emojis to enhance engagement and emotional connection. Emojis are used moderately, adding a light-hearted touch to the content without overwhelming it.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not readily available on the website, but the organization appears to have been established with a clear focus on animal welfare.
   - **Scale**: The organization has conducted 12 forms and sent out 35 email campaigns, indicating an active engagement strategy with their community.
   - **Impact Metrics**: While specific metrics are not detailed, the emphasis on community support and animal care suggests a commitment to measurable outcomes in terms of animal adoptions and welfare improvements.
   - **Volunteer Info**: The website encourages volunteer involvement, highlighting the importance of community support in achieving their mission.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and warm tone that reflects the organization’s friendly approach. Avoid overly formal language to maintain accessibility.
   - **Calls to Action**: Incorporate clear and compelling calls to action, encouraging readers to participate in events, donate, or volunteer.
   - **Emotional Appeal**: Use storytelling techniques to highlight individual animals' stories and the impact of donations on their lives.
   - **Visual Elements**: Include relevant images and emojis to enhance engagement and emotional connection, particularly in fundraising communications.

This context profile serves as a comprehensive guide for creating personalized and impactful content for Sanctuaire les Oreilles du Bonheur, aligning with their mission, activities, and tone.

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Bonjour <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Prénom <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Nom, Merci du fond du coeur pour ... Pour rappel, vous devez aussi... Bien à vous. jessica skeneinfo@lesoreillesdubonheur.ca8195270158

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