Big Brothers Big Sisters of Barrie & District

### Context Profile for Big Brothers Big Sisters of Barrie & District

1. **Organization Mission & Cause:**
   - **Mission:** Big Brothers Big Sisters of Barrie & District is dedicated to empowering local youth through mentorship and life-changing programs. Their focus is on providing one-on-one mentoring relationships that help children reach their full potential.
   - **Cause:** The organization primarily addresses educational and social development needs of children in the Barrie & District area, aiming to foster positive relationships that promote personal growth and academic success.

2. **Type of Activities:**
   - **Events:** The organization hosts various fundraising events, with "Golf for Kids' Sake" being a prominent annual tournament that raises funds for their mentorship programs.
   - **Community Programs:** They offer structured mentoring programs where volunteers (Bigs) are matched with children (Littles) to provide guidance, support, and friendship.
   - **Fundraising Campaigns:** Regular fundraising initiatives are conducted to sustain and expand their programs, including community events and sponsorship opportunities.

3. **Tone of Voice:**
   - The tone of the website and communications is **friendly, inspiring, and professional**. The language is approachable, encouraging community involvement and emphasizing the positive impact of mentorship on youth.
   - The use of exclamation points in emails and promotional materials adds an element of enthusiasm and urgency.

4. **Emoji Usage:**
   - The organization utilizes emojis sparingly but effectively in their communications, such as in event descriptions (e.g., 📅 for dates, ⏰ for times). This adds a friendly touch and helps highlight important information.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not provided on the website.
   - **Scale:** The organization has a total of 1,067 forms and has sent out 33 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics:** While specific metrics were not detailed, the emphasis on mentorship suggests a focus on measurable outcomes related to youth development.
   - **Volunteer Info:** Volunteers are integral to their programs, serving as mentors to children. The organization likely has a structured volunteer recruitment and training process.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and engaging tone, similar to the website's language. Incorporate calls to action that inspire community involvement and support.
   - **Structure:** Keep sentences clear and concise, using bullet points for lists to enhance readability.
   - **Emphasis:** Highlight the impact of donations and participation in events, making it clear how contributions directly support local youth.
   - **Personalization:** Use recipient names where possible to create a more personalized communication experience.

This context profile provides actionable insights for crafting tailored content that resonates with the mission and values of Big Brothers Big Sisters of Barrie & District, enhancing engagement and support from the community.

Corporate name on 16” x 48” sign on the ice at the Barrie Curling Club, Corporate logo on the BBBS website, Recognition on our socials

Rink Sponsor

CFKS RINK SPONSORWhy become a sponsor? Your support helps BBBS Barrie provide life-changing support for local youth. As a Rink Sponsor, your company will be featured on our website event page, signage at the event & shout outs on socials. Contact us to learn more! <span fr-original-class="fr-emoticon fr-deletable fr-emoticon-img" fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f449.svg);" style="background:url(&quot;https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f449.svg&quot;);font-weight:400;font-family:&quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, NotoColorEmoji, &quot;Segoe UI Symbol&quot;, &quot;Android Emoji&quot;, EmojiSymbols;display:inline-block;line-height:1;box-sizing:inherit;font-size:inherit;height:1em;width:1em;min-height:20px;min-width:20px;margin:-0.1em 0.1em 0.1em;vertical-align:middle">   Click <a href="https://www.zeffy.com/peer-to-peer/7c0c932e-0165-4d0b-9125-21aacff26c09" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">HERE</a> to go to the Main Event Page

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , On behalf of Big Brothers Big Sisters of Barrie and District, we want to extend our deepest gratitude for your generous sponsorship of our BBBS Curl for Kids’ Sake event. By Becoming a Rink Sponsor, your support is not only crucial in helping us host this exciting event but also plays a significant role in enabling us to continue providing valuable mentorship and support to children and youth in our community. if you have any questions please reach out to lesley at <a href="mailto:Lesley.king@bigbrothersbigsisters.ca" style="color:inherit;text-decoration:inherit;user-select:auto;font-weight:700;box-sizing:inherit">Lesley.king@bigbrothersbigsisters.ca</a>      Sincerely,<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1726596890/xuwczv5oxg1exdzcnn4s.png" style="width:185px;display:inline-block;vertical-align:bottom;margin:5px 15px 5px 0px;text-align:left;max-width:calc(100% - 5px);float:left;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />

CFKS RINK SPONSORWhy become a sponsor? Your support helps BBBS Barrie provide life-changing support for local youth. As a Rink Sponsor, your company will be featured on our website event page, signage at the event &amp; shout outs on socials. Contact us to learn more!    Click <a href="https://www.zeffy.com/peer-to-peer/7c0c932e-0165-4d0b-9125-21aacff26c09">HERE</a> to go to the Main Event Page