Big Hearts under the Big Sky

### Context Profile for Big Hearts under the Big Sky

1. **Organization Mission & Cause:**
   - **Mission:** Big Hearts under the Big Sky is dedicated to providing high-quality therapeutic outdoor adventures at no cost to veterans, first responders, and children facing life-threatening illnesses. The organization aims to offer these deserving individuals and their families a healing and uplifting experience through outdoor activities in Montana.
   - **Cause:** The organization focuses on supporting those who have served the country and children with serious health challenges, promoting mental health and well-being through nature-based experiences.

2. **Type of Activities:**
   - **Events:** The organization hosts events such as the "Montana Outdoor Expo Raffle," which raises funds to support their mission.
   - **Fundraising Campaigns:** They conduct various fundraising campaigns, including raffles and donation drives, to finance their therapeutic adventures.
   - **Community Programs:** They partner with local outfitters to provide guided outdoor experiences tailored to the needs of veterans, first responders, and children with illnesses.

3. **Tone of Voice:**
   - The tone of the website and communications is **friendly, inspiring, and supportive**. The language is accessible and engaging, aiming to connect emotionally with the audience while conveying the importance of their mission.

4. **Emoji Usage:**
   - The organization uses emojis sparingly in their communications. For example, in the raffle campaign, they included emojis to enhance engagement and excitement (e.g., 🎉). The use is not frequent but is strategically placed to draw attention to key messages.

5. **Key Facts:**
   - **Founding Info:** Specific founding details are not provided on the website.
   - **Scale:** The organization operates within Montana, focusing on local communities.
   - **Impact Metrics:** While specific metrics are not detailed, the organization emphasizes the number of veterans and families served through their programs.
   - **Volunteer Info:** Information on volunteering is not explicitly mentioned, but the organization likely relies on community support and partnerships with local outfitters.

6. **Writing Guidelines:**
   - **Style:** Use a conversational and uplifting tone that reflects the organization’s mission to inspire and connect with the audience.
   - **Structure:** Keep sentences clear and concise, using bullet points or lists for key information to enhance readability.
   - **Engagement:** Incorporate calls to action that encourage participation in events or donations, emphasizing the impact of contributions.
   - **Personalization:** Use personalization tokens (e.g., first names) in communications to foster a sense of connection with the audience.
   - **Visuals:** When applicable, include relevant images or emojis to make communications more engaging and visually appealing.

This context profile should serve as a guiding framework for creating tailored content that resonates with the values and mission of Big Hearts under the Big Sky, ensuring that all communications are aligned with their goals and tone.

Win a Truck!

Make check payable to Big Hearts 
2021 11th Avenue, Ste. 12
Helena, MT 59601

Donate to WIN this Chevrolet Silverado!Support veterans and children fighting life-threatening illness, and be entered to win this 2006 Chevrolet Silverado 1500 LT<span fr-original-style="color: rgb(71, 85, 119); font-family: &quot;Kumbh Sans&quot;, sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(71, 85, 119);font-family:&quot;Kumbh Sans&quot;, sans-serif;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">5.3L V8, 4WD, powered seats, bed liner<span fr-original-style="color: rgb(130, 130, 138); font-family: &quot;Kumbh Sans&quot;, sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color:rgb(130, 130, 138);font-family:&quot;Kumbh Sans&quot;, sans-serif;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit"> * ONLY 100,000 miles * ONLY 300 TICKETS AVAILABLE! Winner will be drawn on January 18, 2025 at the Big Hearts Benefit Auction.*Do not have to be present to win* <span fr-original-style="color: rgb(71, 85, 119); font-family: Helvetica; font-size: 18px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: center; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(71, 85, 119);font-family:Helvetica;font-size:18px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:center;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">All Proceeds Benefit Big Hearts under the Big Sky 501(c)(3)<a href="http://www,bigheartsmt.org" rel="noopener noreferrer" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank"> </a>A special thanks to Lithia Chevrolet GMC of Helena for their generous donation   <span fr-original-style="color: rgb(71, 85, 119); font-weight: 400; font-style: normal; font-kerning: none; font-size: 14px; font-family: Helvetica;" style="color:rgb(71, 85, 119);font-weight:400;font-style:normal;font-kerning:none;font-size:14px;font-family:Helvetica;box-sizing:inherit"><span fr-original-style="font-family: Helvetica; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: center; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="font-family:Helvetica;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:center;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">For more information on the Big Hearts mission, visit <span fr-original-style="color: rgb(71, 85, 119); font-weight: 400; font-style: normal; font-kerning: none; font-size: 14px; font-family: Roboto;" style="color:rgb(71, 85, 119);font-weight:400;font-style:normal;font-kerning:none;font-size:14px;font-family:Roboto;box-sizing:inherit"><a href="https://bigheartsmt.org/" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">bigheartsmt.org</a>

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for you purchasing a raffle ticket and supporting the Big Hearts under the Big Sky program. Your purchase greatly helps our mission to put a deserving family in the field for a trip of a lifetime. 🚀 If you would like to contribute further, contact us directly to become a volunteer, or talk to your friends about Big Hearts! Thank you once again for your support. Christa Holcombe<a href="mailto:info@mogamt.org" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit">info@mogamt.org</a>(406) 449-3578

Donate to WIN this Chevrolet Silverado!Support veterans and children fighting life-threatening illness, and be entered to win this 2006 Chevrolet Silverado 1500 LT5.3L V8, 4WD, powered seats, bed liner * ONLY 100,000 miles * ONLY 300 TICKETS AVAILABLE! Winner will be drawn on January 18, 2025 at the Big Hearts Benefit Auction.*Do not have to be present to win* All Proceeds Benefit Big Hearts under the Big Sky 501(c)(3)<a href="http://www,bigheartsmt.org" target="_blank"> </a>A special thanks to Lithia Chevrolet GMC of Helena for their generous donation   For more information on the Big Hearts mission, visit <a href="https://bigheartsmt.org/">bigheartsmt.org</a>

Big Hearts under the Big Sky

Add a donation for Big Hearts under the Big Sky

Big Hearts Chevy Truck Raffle

Win a Truck!

US$100