Monterey Bay CRFG

### Context Profile for Monterey Bay CRFG

1. **Organization Mission & Cause**:
   - **Mission**: Monterey Bay CRFG (California Rare Fruit Growers) is dedicated to the preservation and promotion of rare and unusual fruit varieties. They aim to educate the public about these fruits and their cultivation, fostering a community of fruit enthusiasts and gardeners.
   - **Cause**: The organization focuses on biodiversity in fruit cultivation, ensuring that rare fruit varieties are not lost and are accessible to future generations.

2. **Type of Activities**:
   - **Events**: The organization hosts various events, including the "Apple Tasting at Wilder Ranch," where attendees can sample over 70 varieties of apples, including rare and locally bred types.
   - **Community Programs**: They engage in educational outreach, workshops, and volunteer opportunities, encouraging community involvement in fruit cultivation and appreciation.
   - **Fundraising Campaigns**: They organize events that serve as fundraising opportunities, such as the aforementioned apple tasting, which also promotes community engagement.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly, casual, and inviting**. The language is accessible, aiming to engage a broad audience, including families and individuals interested in gardening and fruit cultivation. 
   - The use of exclamation points and direct invitations to participate (e.g., "Bring your family and friends!") contributes to a warm and welcoming atmosphere.

4. **Emoji Usage**:
   - The organization uses emojis sparingly but effectively in their communications. For instance, the apple emoji (🍎) is used in email subject lines to add a playful touch and draw attention to events related to fruit. This suggests a friendly and approachable brand image.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not provided on the website.
   - **Scale**: The organization has conducted 14 total forms and 14 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: The apple tasting event served over 500 people last year, showcasing their ability to attract significant community participation.
   - **Volunteer Info**: They encourage volunteering at events, offering free admission to volunteers and emphasizing the fun and community aspect of participation.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone. Avoid overly formal language; instead, aim for an approachable style that invites participation.
   - **Structure**: Use short paragraphs and bullet points for clarity. Include calls to action that encourage community involvement and participation.
   - **Content**: Highlight the educational aspect of events and the joy of discovering new fruit varieties. Use engaging language that reflects excitement and enthusiasm for fruit cultivation and community events.
   - **Visuals**: Incorporate emojis where appropriate to maintain a light-hearted tone, especially in subject lines and social media posts.

This context profile provides a comprehensive understanding of Monterey Bay CRFG, enabling AI assistants to create tailored and effective content that resonates with the organization’s mission and audience.

General admission

<div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="box-sizing: border-box; overflow-wrap: break-word !important; font-size: 15px;" style="box-sizing:border-box;overflow-wrap:break-word !important;font-size:15px">🍐</span>Hello Fruit Friends! </div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><br /></div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial">Ready for a pear-fectly spectacular pear gathering? We’ve got something exciting for you. Join your fellow MBCRFG members on Sunday, November 3rd to hear <b>C. Todd Kennedy</b> speak about fall’s wonderful fruit – PEARS! To be followed by a Pear Tasting and one of our wonderful potlucks!</div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><br /></div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial">If you haven’t already heard about Mr. Kennedy, he has been a fruit adventurer extraordinaire for years, and is responsible for bringing hundreds of varieties of fruit to America and sharing them with the USDA repositories. He is reputed to have brought to America about half of the country’s stone fruit collection. And also those Italian figs with numbers (instead of names) that you see at the scion exchange? Yep, you guessed it, Mr. Kennedy brought those here too. He also established The Arboretum Company and grew and distributed fruit trees through that company, all while maintaining a busy career as an agricultural attorney working with farmers on labor and land use issues. He’s going to share with us his lifetime of knowledge about growing and selecting exquisite pear varieties.</div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"> </div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial">Our members Freddy Menge, Lizzie Gray and Zea Sonnabend  will be bringing a selection of pears for our tasting. And YOU, our wonderful members, are asked to contribute a dish for our potluck. In addition to a dish (and serving tool), please make sure to bring your own plate, utensils, napkin, etc. to make it light lifting for us all. Please bring organic food whenever possible. We also welcome you to bring any fruit you’d like to share that you’re harvesting now. It’s so joyful to share the fruits of our labor with each other.</div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"> </div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial">The afternoon’s fun will begin at 3 p.m. and continue until 6:00 (or until the food is all eaten!). Volunteers wishing to help with set-up can arrive at 2:30, or stay after 6:00 to tuck everything in and sweep up.</div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"> </div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial">This is a members-only event. Has your membership expired? No worries, you can renew your membership <a href="http://mbcrfg.org/join/" rel="nofollow noopener" style="box-sizing:border-box;background-color:transparent;color:rgb(70, 120, 134);text-decoration:none;overflow-wrap:break-word !important;user-select:auto" target="_blank">here</a>.  </div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><br /></div><div style="box-sizing:border-box;overflow-wrap:break-word !important;color:rgb(51, 51, 51);font-family:system-ui, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, &quot;Noto Sans&quot;, &quot;Liberation Sans&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial">Hope to see you there!</div>

<p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)">Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;line-height:16px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name</span> ,</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)">Thank you for registering for the Pear Spectacular, Nov. 3, 2024 from 3pm - 6pm at the Santa Cruz Live Oak Grange.</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)">Looking forward to seeing you there!</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)">- Monterey Bay CRFG</p><p style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p>

<div><span>🍐</span>Hello Fruit Friends! </div><div><br /></div><div>Ready for a pear-fectly spectacular pear gathering? We’ve got something exciting for you. Join your fellow MBCRFG members on Sunday, November 3rd to hear <b>C. Todd Kennedy</b> speak about fall’s wonderful fruit – PEARS! To be followed by a Pear Tasting and one of our wonderful potlucks!</div><div><br /></div><div>If you haven’t already heard about Mr. Kennedy, he has been a fruit adventurer extraordinaire for years, and is responsible for bringing hundreds of varieties of fruit to America and sharing them with the USDA repositories. He is reputed to have brought to America about half of the country’s stone fruit collection. And also those Italian figs with numbers (instead of names) that you see at the scion exchange? Yep, you guessed it, Mr. Kennedy brought those here too. He also established The Arboretum Company and grew and distributed fruit trees through that company, all while maintaining a busy career as an agricultural attorney working with farmers on labor and land use issues. He’s going to share with us his lifetime of knowledge about growing and selecting exquisite pear varieties.</div><div> </div><div>Our members Freddy Menge, Lizzie Gray and Zea Sonnabend  will be bringing a selection of pears for our tasting. And YOU, our wonderful members, are asked to contribute a dish for our potluck. In addition to a dish (and serving tool), please make sure to bring your own plate, utensils, napkin, etc. to make it light lifting for us all. Please bring organic food whenever possible. We also welcome you to bring any fruit you’d like to share that you’re harvesting now. It’s so joyful to share the fruits of our labor with each other.</div><div> </div><div>The afternoon’s fun will begin at 3 p.m. and continue until 6:00 (or until the food is all eaten!). Volunteers wishing to help with set-up can arrive at 2:30, or stay after 6:00 to tuck everything in and sweep up.</div><div> </div><div>This is a members-only event. Has your membership expired? No worries, you can renew your membership <a href="http://mbcrfg.org/join/" target="_blank">here</a>.  </div><div><br /></div><div>Hope to see you there!</div>

Monterey Bay CRFG

Pear Spectacular

1900 17th Ave

General admission

Free