Penmar Community Arts Society

### Context Profile for Penmar Community Arts Society

1. **Organization Mission & Cause**:
   - The Penmar Community Arts Society is dedicated to fostering community engagement through the arts. Their mission is to promote cultural enrichment and environmental stewardship, particularly focusing on the preservation of local ecosystems, such as the Little Campbell River, through events like the Salmon Sessions Music Festival. They aim to create a vibrant community that celebrates local talent and supports sustainable practices.

2. **Type of Activities**:
   - **Events**: The society organizes the annual Salmon Sessions Music Festival, which features live music from local artists, food trucks, artisan vendors, and family-friendly activities. The festival also supports the rebuilding of the Little Campbell Hatchery.
   - **Fundraising Campaigns**: The organization runs campaigns to raise funds for community projects and environmental initiatives, particularly those related to local salmon conservation.
   - **Community Programs**: They engage the community through various arts-related initiatives and events that promote local culture and environmental awareness.

3. **Tone of Voice**:
   - The tone of the Penmar Community Arts Society is **friendly**, **inviting**, and **community-oriented**. Their communications are designed to inspire participation and convey a sense of belonging. They use an enthusiastic and upbeat style, especially in event promotions, while maintaining a professional demeanor in formal communications.

4. **Emoji Usage**:
   - The organization uses emojis sparingly but effectively to enhance engagement. For example, they use 🎤 for music-related content and 🌟 for highlighting sponsors or special announcements. Emojis are used to add a friendly touch to their communications without overwhelming the text.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but the organization is actively involved in community arts and environmental initiatives.
   - **Scale**: They have organized multiple events, including the Salmon Sessions Music Festival, which has been held annually.
   - **Impact Metrics**: The festival supports local artists and raises funds for the Little Campbell Hatchery, contributing to the protection of local salmon populations and community ecosystems.
   - **Volunteer Info**: Information on volunteer opportunities is not explicitly stated on the website, but community involvement is implied through event participation.

6. **Writing Guidelines**:
   - Use a **friendly and engaging tone** that invites community participation.
   - Incorporate **local cultural references** and emphasize community impact in messaging.
   - Use **bullet points** for clarity when listing event highlights or key information.
   - Include **calls to action** that encourage ticket purchases, volunteer sign-ups, or donations.
   - Utilize **emojis** where appropriate to enhance engagement but keep them relevant and minimal.

This context profile serves as a foundational guide for creating personalized content for the Penmar Community Arts Society, ensuring alignment with their mission, activities, and communication style.

LXCL:Grants entry to the event: five bands, artisan market, family fun zone, beverage garden, hatchery tours

Adult Ticket

LXCL:Grants entry to the event: five bands, artisan market, family fun zone, hatchery tours

Child/Youth (up to 18)

Be part of the 3rd Annual Salmon Sessions Music Festival on August 23rd at the scenic Semiahmoo Fish &amp; Game Club in South Surrey. <p style="margin:0px;padding:0px;border:0px;font-style:normal;font-variant-ligatures:none;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:24px;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;word-break:break-word;white-space:normal;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;box-sizing:inherit;max-width:100%">Highlights:<p style="margin:0px;padding:0px;border:0px;font-style:normal;font-variant-ligatures:none;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:24px;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;word-break:break-word;white-space:normal;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;box-sizing:inherit;max-width:100%"> <ul><li>Live Music – Five BC bands with incredible artists and unforgettable performances.</li><li>Food Trucks – Delicious eats from Greater Vancouver Food Trucks to fuel your festival fun.</li><li>Beverage Garden – Sip local brews by Trading Post Brewing Co. &amp;amp; others and soak up the summer vibes.</li><li>Family Fun Zone – Games and activities sponsored by Homelife Benchmark Realty White Rock to keep all ages smiling!</li><li>Artisan Vendors – Discover unique local crafts and treasures at our artisan market.</li><li>Hatchery Tours – learn about the hatchery operations and explore the beautiful grounds.</li></ul><p style="margin:0px;padding:0px;border:0px;font-style:normal;font-variant-ligatures:none;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:24px;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;word-break:break-word;white-space:normal;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;box-sizing:inherit;max-width:100%"> <p style="margin:0px;padding:0px;border:0px;font-style:normal;font-variant-ligatures:none;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:24px;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;word-break:break-word;white-space:normal;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration-thickness:initial;text-decoration-style:initial;text-align:center;width:100%;box-sizing:inherit;max-width:100%">All while supporting the rebuild of the Little Campbell Hatchery—your ticket helps protect our local salmon and community ecosystem.🎤 2025 Music Lineup<ul><li>Karen Lee Batten: An eight-time BCCMA Female Artist of the Year and Canadian Idol Top 10 finalist, Batten brings her powerhouse country-soul vocals with a rock edge to the stage.</li><li>The Promised: Known for their dynamic roots-rockabilly sound, this band has gained recognition through recurring performances on Netflix’s Virgin River.</li><li>Antonio Larosa: Winner of the 2023 BC Country Music Award for Roots Artist of the Year, Larosa delivers soulful vocals and high-energy country rock performances.</li><li>Richard Tichelman: An emerging Canadian pop artist, Tichelman is celebrated for his storytelling and engaging stage presence.</li><li>Angie Faith &amp; Good Company: Hailing from Richmond, BC, this country-pop vocalist blends folk, pop, and country genres, bringing emotional depth to her performances.</li></ul><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1746558888/wysiwyg/ebapptqk9efnxuudjjef.jpg" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /> 🌟 Recognizing our 2025 sponsors:<ul><li>The Co-operators | Bethany Heppner and Associates Ltd.</li><li>High Caliber Services Corp.</li><li>Hilltop Plumbing and Heating Ltd.</li><li>South Surrey &amp; White Rock Chamber of Commerce</li><li>Surrey Board of Trade</li><li>Discover Surrey</li><li>Homelife Benchmark Realty</li><li>City of White Rock</li><li>uniti</li><li>Trading Post Brewing</li><li>Vancouvers Best Places</li><li>Global BC</li><li>Peace Arch News</li><li>Greater Langley Chamber of Commerce</li></ul>With Support from the City of Surrey. Support a sustainable future for the Little Campbell River Salmon Hatchery. Get tickets now and celebrate positive change for our environment and food security. Thank you for being part of this incredible journey!

Penmar Community Arts Society

3rd Annual Salmon Sessions Music Festival

1284 184 St

Adult Ticket

$55

Child/Youth (up to 18)

$25