Neighbourhood Dance Works

### Context Profile for Neighbourhood Dance Works

1. **Organization Mission & Cause:**
   Neighbourhood Dance Works (NDW) is dedicated to fostering community engagement through dance. Their mission is to inspire individuals and communities by providing accessible dance opportunities that promote creativity, expression, and connection. NDW believes in the transformative power of dance and aims to make it an integral part of community life.

2. **Type of Activities:**
   - **Community Programs:** NDW offers various dance classes and workshops aimed at different age groups and skill levels, focusing on inclusivity and creativity.
   - **Events:** They host unique events such as the "Zombiegrams," where volunteer dancers perform surprise flash mobs at community gatherings, enhancing local celebrations and events.
   - **Fundraising Campaigns:** NDW organizes fundraising events, including their annual gala and themed performances, to support their programs and initiatives.

3. **Tone of Voice:**
   The tone of voice used by NDW is friendly, casual, and inspiring. Their communications often include a sense of fun and community spirit, encouraging participation and engagement. The language is approachable and inclusive, making dance feel accessible to everyone.

4. **Emoji Usage:**
   NDW frequently uses emojis in their communications, particularly in social media posts and event promotions. Emojis like 🎉, 👻, and 🎭 are used to convey excitement and fun, enhancing the playful tone of their messages. They are used moderately to emphasize key points without overwhelming the text.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not found on the website, but NDW has been active in the community for several years, focusing on local arts and culture.
   - **Scale:** NDW has conducted 63 total forms and sent out 48 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics:** While specific metrics were not detailed, their community involvement through events like Zombiegrams suggests a significant impact on local engagement and support for the arts.
   - **Volunteer Info:** NDW relies on volunteers for many of its programs, including the Zombiegrams, showcasing a strong community involvement aspect.

6. **Writing Guidelines:**
   - **Use a Friendly and Casual Tone:** Write in a way that feels personal and inviting, as if speaking directly to a friend.
   - **Incorporate Fun Elements:** Use playful language and humor where appropriate, particularly in event promotions.
   - **Encourage Participation:** Highlight the benefits of joining classes or attending events, emphasizing community and creativity.
   - **Use Emojis Sparingly:** Include relevant emojis to enhance engagement but avoid overuse to maintain professionalism.
   - **Focus on Community Impact:** Whenever possible, tie messages back to the positive impact on the community and the importance of supporting local arts.

This context profile provides a comprehensive understanding of Neighbourhood Dance Works, enabling AI assistants to create tailored and engaging content that resonates with their audience and aligns with their mission.

Invoice_6_2023-10-12

1/2 page digital and print ad

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, Thank you for your ongoing support for NDW and the Festival of New Dance!

1/2 page digital and print ad

Neighbourhood Dance Works

Posie Row - 2023 Festival of New Dance Advertising

Invoice_6_2023-10-12

$250