Trivandrum Malayali Association of Canada

### Context Profile for Trivandrum Malayali Association of Canada (TMAC)

1. **Organization Mission & Cause**:
   - **Mission**: The Trivandrum Malayali Association of Canada aims to promote and preserve the cultural heritage of Kerala, India, among the Malayali community in Canada. They focus on fostering community spirit, cultural exchange, and social welfare.
   - **Cause**: TMAC is dedicated to celebrating and sharing the rich traditions of Kerala, including festivals, arts, and community service initiatives, while supporting members of the Malayali diaspora in Canada.

2. **Type of Activities**:
   - **Events**: TMAC organizes cultural festivals such as the Onam festival (Ponnonapulari), which features traditional food (Trivandrum Sadhya), performances, and community gatherings.
   - **Fundraising Campaigns**: They run various fundraising campaigns to support community initiatives and cultural events.
   - **Community Programs**: TMAC engages in programs that promote cultural education and social support for members of the community.

3. **Tone of Voice**:
   - The tone of TMAC's communications is **friendly**, **inviting**, and **celebratory**. They use inclusive language that encourages community participation and emphasizes cultural pride.
   - The website and email communications reflect a warm and approachable style, often using exclamation points and enthusiastic phrases to engage readers.

4. **Emoji Usage**:
   - TMAC does not prominently use emojis in their website content or email communications. Their messaging is straightforward and focuses on clear, professional language without the addition of emojis.

5. **Key Facts**:
   - **Founding Info**: The specific founding date is not mentioned on the website, but TMAC has been active in the community for several years.
   - **Scale**: TMAC has organized multiple events and campaigns, with a total of 5 forms and 14 email campaigns indicating a robust engagement with their community.
   - **Impact Metrics**: Specific impact metrics are not detailed on the website; however, their events attract significant community participation, suggesting a positive impact on cultural preservation and community bonding.
   - **Volunteer Info**: The website encourages community involvement, indicating opportunities for volunteers to participate in events and initiatives.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and inclusive tone, focusing on community engagement and cultural pride.
   - **Structure**: Keep communications clear and organized, using headings and bullet points where appropriate to enhance readability.
   - **Language**: Use simple, accessible language that resonates with the Malayali community in Canada. Avoid jargon and maintain a celebratory tone, especially when discussing events and cultural activities.
   - **Call to Action**: Encourage participation and support in events and initiatives, using phrases that invite community members to join and contribute.

This context profile serves as a foundational guide for creating personalized and effective content for the Trivandrum Malayali Association of Canada, ensuring alignment with their mission, values, and community engagement strategies.

Adult Ticket (Non-members)

Adult Ticket (Members)

Kids Ticket (6-15 years)

Kids Ticket (5 and below)

Family Ticket (Non-members)

Family Ticket (Members)

Group Ticket

Admin can issue this ticket after verifying the other organisation details. Max. 20 for entire event.

Adult ticket - Other organisations

Admin can issue this ticket after verifying participant details. Free tickets shall be issued to those participants who are not provided with reimbursement for costumes or any other items related to their performance

Adult ticket - Participant

Admin can issue this ticket after verifying the sponsorship details. Max. 1 ticket per sponsor

Adult ticket - Bronze Sponsor

Adult - Supporting Sponsor

Admin can issue this ticket after verifying the sponsorship details. Max. 10 tickets per sponsor

Adult ticket - Mega Sponsor

Admin can issue this ticket after verifying the sponsorship details. Max. 2 tickets per sponsor

Adult ticket - Silver Sponsor

Adult Ticket - Media Partner

Delicious food with cultural programs, DJ, Photo with Santa, Group Carol song, Kids gift by Santa (Below 5), Kids Dance, Cash bar, Food bank donation and many more..

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none;" style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none;" style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">Last name, Thank you for purchasing tickets for TMAC's Jingle and Mingle 2023 - Powered by Samson Antony 📭   at Autaq Banquet Hall - 5835 Kennedy Rd, Mississauga, ON L4Z 2G3, Canada⌚   On <span contenteditable="false" data-custom-variable="{{date-variable-362f0b50-9a94-4f3f-b0fd-c711d44b1054}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none;" style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;box-sizing:inherit;-webkit-touch-callout:none;-webkit-user-select:none">Date Please bring these tickets with you to the event.  ***If you can, please bring an unopened non-perishable food item (canned food, juice packs, oil and baby food) to the event to support people in need in our community or to donate to a local food bank during this holiday season. Please let us know if you any questions. *** Kind regards, Trivandrum Malayali Association of Canada<a href="mailto:tmac.association@gmail.com">tmac.association@gmail.com</a><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1699331013/toytdjwkjszy6oy8x13a.png" style="width:600px;display:inline-block;vertical-align:bottom;margin:5px 15px 5px 0px;text-align:left;max-width:calc(100% - 5px);position:relative;cursor:pointer;padding:0px 1px;box-sizing:inherit;user-select:none;float:left" />

Delicious food with cultural programs, DJ, Photo with Santa, Group Carol song, Kids gift by Santa (Below 5), Kids Dance, Cash bar, Food bank donation and many more..

Trivandrum Malayali Association of Canada

TMAC's Jingle and Mingle 2023

5835 Kennedy Rd

Adult Ticket (Non-members)

$30

Adult Ticket (Members)

$25

Kids Ticket (6-15 years)

$15

Kids Ticket (5 and below)

Free

Family Ticket (Non-members)

$85

Family Ticket (Members)

$75

Group Ticket

$25

Adult ticket - Other organisations

Free

Adult ticket - Participant

Free

Adult ticket - Bronze Sponsor

Free

Adult - Supporting Sponsor

Free

Adult ticket - Mega Sponsor

Free

Adult ticket - Silver Sponsor

Free

Adult Ticket - Media Partner

Free