Latitude 53

### Context Profile for Latitude 53

1. **Organization Mission & Cause**:
   - Latitude 53 is a non-profit artist-centered organization located in Edmonton, Canada. Its mission is to empower artists engaged with contemporary culture. The organization supports the development of contemporary art and artists, fostering a vibrant arts community in Edmonton and beyond.

2. **Type of Activities**:
   - Latitude 53 hosts various activities including:
     - **Membership Programs**: Offering different tiers of membership (General, Student/Senior/Low-Income, Family, Supporter, Patron) with benefits such as discounts, pins designed by local artists, and voting rights.
     - **Workshops**: Such as the "A Hope to Wish For on a Star | Underglazing Workshop" led by local artists.
     - **Exhibitions and Events**: Showcasing contemporary art and providing platforms for artists to display their work.
     - **Fundraising Campaigns**: Engaging the community to support the arts through donations and membership.

3. **Tone of Voice**:
   - The tone of Latitude 53's communications is **friendly**, **inviting**, and **supportive**. The language is accessible and encourages community involvement, making it feel inclusive and engaging. The organization uses a conversational style that fosters a sense of belonging among members and supporters.

4. **Emoji Usage**:
   - Latitude 53 incorporates emojis in their communications, particularly in email campaigns. For example, they use a calendar emoji (📅) to highlight event dates. The use of emojis appears to be moderate and serves to add a friendly, approachable touch to their messages.

5. **Key Facts**:
   - **Founding Info**: Latitude 53 is a registered charity (Charity # 129916169RR0001).
   - **Scale**: The organization has a total of 3 forms and has sent out 41 email campaigns.
   - **Impact Metrics**: While specific metrics are not detailed on the website, the organization emphasizes community engagement and artist empowerment as key impact areas.
   - **Volunteer Info**: Information on volunteer opportunities is not explicitly mentioned on the website but may be inferred through community involvement in events and workshops.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone that invites participation and fosters community spirit.
   - **Structure**: Keep content clear and concise, using bullet points for benefits and key information to enhance readability.
   - **Personalization**: Incorporate personalized greetings in communications (e.g., using first names).
   - **Visual Elements**: Where appropriate, include emojis to maintain a light-hearted and engaging tone.
   - **Call to Action**: Clearly state calls to action, encouraging readers to join, participate, or donate, while emphasizing the impact of their support.

This context profile serves as a foundational guide for creating tailored content for Latitude 53, ensuring alignment with their mission, tone, and community-focused activities.

Workshop Participant (Free!)

FREE workshop with Capsule Machine Project artist Corvus Roan! Saturday, April 5th from 1:00-4:00pmLatitude 53 Gallery (10130 100 St NW, Edmonton AB, T5J 0N8) <span fr-original-style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-variant-alternates: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-variant-alternates: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Join&nbsp;<p fr-original-style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' id="isPasted" style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'>Paint alongside <span fr-original-style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-variant-alternates: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-variant-alternates: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; box-sizing: inherit;">Indigenous 2S Artist WANAHAE (Corvus Roan)&nbsp;this Saturday, April 5th, from 1-4 PM&nbsp;during his live demonstration of painting on parfleche. You&rsquo;ll learn more about the history of parfleche, Indigenous perspectives in art, all the while getting a chance to see a live demonstration of working with and mixing traditional and contemporary practices, materials, and art mediums.&nbsp;<p fr-original-style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'>This is a creative learning opportunity to work with parfleche, but if you are uncomfortable, there will be canvas available. If you choose not to join in on painting, you&#39;re welcome to sit back and listen, and paper and markers will be available to create with.&nbsp;<p fr-original-style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'>In this exchange, we will be learning, sharing perspectives, and telling stories in a shared creative space as a way to come together as different communities to learn from one another.&nbsp;<p fr-original-style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' style='margin: 10px 0px; padding: 0px; color: rgb(96, 96, 96); font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; line-height: 21px; text-align: left; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'>What to bring:&nbsp;Participants are encouraged and welcome to bring their own craft and supplies to work on during this time as well.&nbsp;

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name , Thank you for registering for Corvus Roan's workshop on April 5th!  If you have any questions, accessibility needs you'd like to discuss further, or anything else you'd like to chat about, please reach out to <a href="mailto:jasmine@latitude53.org" style="text-decoration-color:initial;-webkit-user-select:auto;box-sizing:inherit">jasmine@latitude53.org</a>. If you're no longer able to attend the workshop, please let us know so we can open up your spot for someone else! We're so excited to see you in the gallery soon! Take care, Jasmine HopfeFundraising & Engagement Coordinatorshe/they Latitude 5310130 - 100 Street NWEdmonton-amiskwacîwâskahikan, ABᐊᒥᐢᑿᒌᐚᐢᑲᐦᐃᑲᐣT5J 0N8 www.latitude53.org

FREE workshop with Capsule Machine Project artist Corvus Roan! Saturday, April 5th from 1:00-4:00pmLatitude 53 Gallery (10130 100 St NW, Edmonton AB, T5J 0N8) Join <p style="margin:10px 0px;padding:0px;line-height:21px;text-align:left;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Paint alongside Indigenous 2S Artist WANAHAE (Corvus Roan) this Saturday, April 5th, from 1-4 PM during his live demonstration of painting on parfleche. You’ll learn more about the history of parfleche, Indigenous perspectives in art, all the while getting a chance to see a live demonstration of working with and mixing traditional and contemporary practices, materials, and art mediums. <p style="margin:10px 0px;padding:0px;line-height:21px;text-align:left;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">This is a creative learning opportunity to work with parfleche, but if you are uncomfortable, there will be canvas available. If you choose not to join in on painting, you're welcome to sit back and listen, and paper and markers will be available to create with. <p style="margin:10px 0px;padding:0px;line-height:21px;text-align:left;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">In this exchange, we will be learning, sharing perspectives, and telling stories in a shared creative space as a way to come together as different communities to learn from one another. <p style="margin:10px 0px;padding:0px;line-height:21px;text-align:left;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">What to bring: Participants are encouraged and welcome to bring their own craft and supplies to work on during this time as well.

Latitude 53

Capsule Machine Workshop: Painting on Parfleche with WANAHAE - Corvus Roan

10130 100 St NW

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Workshop Participant (Free!)

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