The Institute for Independent Journalists

### Context Profile for The Institute for Independent Journalists

1. **Organization Mission & Cause**:
   - The Institute for Independent Journalists (IIJ) is dedicated to empowering freelance journalists and media professionals. Their mission focuses on providing resources, training, and community support to help independent journalists thrive in a rapidly changing media landscape. They aim to foster a culture of independent journalism that is ethical, sustainable, and impactful.

2. **Type of Activities**:
   - **Webinars**: Regular online events such as the "Oct. 8 AMA with Katherine Reynolds Lewis" where participants can ask questions and gain insights into the freelance journalism industry.
   - **Courses**: They offer specialized courses like the "Business of Freelancing" to equip journalists with necessary skills and knowledge.
   - **Community Engagement**: IIJ promotes networking and collaboration among independent journalists through various community programs and events.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **supportive**, and **inspiring**. The language is accessible and encourages engagement, often using motivational phrases to uplift and empower their audience. The content is professional yet approachable, making it suitable for a diverse audience of journalists.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their communications. Their content is primarily text-based, focusing on clarity and professionalism without the casual touch that emojis might provide.

5. **Key Facts**:
   - **Founding Information**: The specific founding date is not mentioned on the website, but it is implied that the organization is relatively new and focused on contemporary issues in journalism.
   - **Scale**: They have conducted 32 total forms and 39 email campaigns, indicating an active engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed, the organization emphasizes community support and the empowerment of freelance journalists as key indicators of their impact.
   - **Volunteer Information**: There is no specific mention of volunteer opportunities on the website, but the community aspect suggests potential for volunteer involvement in events and programs.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and encouraging tone that resonates with freelance journalists. Aim for clarity and accessibility in language.
   - **Structure**: Keep content well-organized with clear headings and bullet points where appropriate to facilitate easy reading.
   - **Engagement**: Encourage interaction by asking questions or prompting readers to share their experiences and insights.
   - **Call to Action**: Use strong, motivating calls to action that inspire readers to participate in events, enroll in courses, or engage with the community.

This context profile serves as a comprehensive guide for generating personalized content that aligns with the mission, activities, and tone of The Institute for Independent Journalists.

LXCL:Grants entry to the event with access to standard amenities and activities.

General Admission

Build Stable Revenue with Journalism Adjacent GigsFriday, Dec. 12, 2025 at 12:00 pm ET It&rsquo;s important to remember that as journalists, we possess a wealth of transferable skills that are in demand outside of the news world. In this webinar, meet a panel of professionals working in communications and content marketing, who can provide practical guidance on finding clients in these spaces. Learn how to break in, determine your rates and protect yourself from conflicts of interest. Leave with fresh contacts for flexing your freelancing in new directions. Speakers:&nbsp;<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="" style="box-sizing: inherit;">Kim Howard, Director of Communications and Marketing at EMDR International Association</li><li fr-original-style="" style="box-sizing: inherit;">David Rynecki, Founder of Blue Heron Research Partners</li><li fr-original-style="" style="box-sizing: inherit;">Candace White, Deputy Director of Communications and Digital Strategy at the Knight First Amendment Institute at Columbia University</li></ul> Moderator: Katherine Reynolds Lewis, Founder, IIJ

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀 If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Here is the zoom link: <a fr-original-style="" href="https://us02web.zoom.us/j/88324145011" rel="noopener noreferrer noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">https://us02web.zoom.us/j/88324145011</a> Katherine Lewisinfo@theiij.com

Build Stable Revenue with Journalism Adjacent GigsFriday, Dec. 12, 2025 at 12:00 pm ET It’s important to remember that as journalists, we possess a wealth of transferable skills that are in demand outside of the news world. In this webinar, meet a panel of professionals working in communications and content marketing, who can provide practical guidance on finding clients in these spaces. Learn how to break in, determine your rates and protect yourself from conflicts of interest. Leave with fresh contacts for flexing your freelancing in new directions. Speakers: <ul><li>Kim Howard, Director of Communications and Marketing at EMDR International Association</li><li>David Rynecki, Founder of Blue Heron Research Partners</li><li>Candace White, Deputy Director of Communications and Digital Strategy at the Knight First Amendment Institute at Columbia University</li></ul> Moderator: Katherine Reynolds Lewis, Founder, IIJ

The Institute for Independent Journalists

Dec 12: Build Stable Revenue with Journalism Adjacent Gigs

General Admission

Free

Add a donation for The Institute for Independent Journalists