East Coast Asian American Student Union

### Context Profile for East Coast Asian American Student Union (ECAASU)

#### 1. Organization Mission & Cause
The East Coast Asian American Student Union (ECAASU) is dedicated to educating, inspiring, and empowering Asian and Asian American students across the east coast. Their mission emphasizes the importance of community building, advocacy, and leadership development among A/A students. ECAASU aims to create a supportive environment that fosters cultural awareness and social justice.

#### 2. Type of Activities
ECAASU engages in a variety of activities including:
- **Annual Conferences**: Providing meaningful programming and operational support for attendees.
- **Community Events**: Organizing events that promote cultural awareness and community engagement.
- **Campus Summits**: Facilitating discussions and workshops for students on various topics relevant to the A/A community.
- **High School Programs**: Supporting younger students in their educational and leadership journeys.
- **Fundraising Campaigns**: Such as the "ECAASU's Epic Raffle," which raises funds to support their programming and initiatives.

#### 3. Tone of Voice
The tone of voice used by ECAASU is:
- **Friendly and Inclusive**: The language is welcoming and encourages participation.
- **Inspirational**: The content aims to motivate students to engage and take action.
- **Professional**: While maintaining a friendly tone, the organization communicates in a clear and organized manner, reflecting professionalism.

#### 4. Emoji Usage
ECAASU does not prominently feature emojis in their communications. The tone of their content is more formal and professional, which may not align with casual emoji usage. However, they may consider using emojis sparingly in social media posts to enhance engagement without compromising their professional image.

#### 5. Key Facts
- **Founding Information**: ECAASU was established to provide a unified voice for Asian American students and to promote their interests.
- **Scale**: The organization has conducted 9 forms and 5 email campaigns, indicating an active engagement with their community.
- **Impact Metrics**: While specific metrics are not detailed on the website, the organization highlights the impact of their fundraising efforts on programming and leadership development.
- **Volunteer Information**: ECAASU encourages students to get involved, suggesting opportunities for leadership and community service.

#### 6. Writing Guidelines
- **Clarity and Brevity**: Keep messages clear and to the point, avoiding jargon.
- **Engaging and Inviting Language**: Use inclusive language that invites participation and fosters a sense of community.
- **Call to Action**: Always include a clear call to action, whether it's to participate in events, donate, or engage with the community.
- **Professional Presentation**: Maintain a professional tone while being approachable, ensuring that all communications reflect the organization's values and mission.

This context profile should serve as a foundational guide for generating personalized and relevant content for ECAASU, ensuring alignment with their mission and communication style.

NOTE: group pricing is not available for Early Bird registration.

Early Bird

Regular

Regular group

Late

Before proceeding with registration, please read the registration terms and conditions here:&nbsp;<a fr-original-style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;" href="https://docs.google.com/document/d/1hqocJYkuSHH0d92gKB9K_WmH-8PtbYUXTT-wXoVjVEM/edit?usp=sharing" rel="noopener noreferrer" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;" target="_blank">2025 ECAASU Conference Attendee Agreement and Code of Conduct</a> <span fr-original-style="color: rgb(0, 0, 0); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.13px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color: rgb(0, 0, 0); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.13px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important; box-sizing: inherit;">You must complete the form and submit payment for your registration at the same time, so please have your payment information ready before you start filling out the form. The Conference will be hosted from April 11th-13th in Washington, D.C. All programming, unless specified as &quot;off-site,&quot; will take place at the Marriott Metro Center Hotel.&nbsp;Below is the general schedule to refer to for planning travel/lodging; a finalized schedule will published on our website and sent to attendees closer to the Conference date.&nbsp; <span fr-original-style="color: rgb(0, 0, 0); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.13px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color: rgb(0, 0, 0); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.13px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important; box-sizing: inherit;">Friday, April 11&nbsp;(3 - 9:30PM)<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;" style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;">Afternoon: Registration Check-in (begins at 3PM)</li><li fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;" style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;">Evening: Opening Ceremony w/ Keynote Speaker</li><li fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;" style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;">Optional Social Mixer (off-site)</li></ul>Saturday, April 12 (8AM - 10PM)<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;" style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;">Morning: Breakfast, Workshop Block A, Guest Speaker Session</li><li fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;" style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;">Afternoon: Lunch, Workshop Block B/C, Caucuses</li><li fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;" style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;">Evening: Dinner, Closing Ceremony (off-site)&nbsp;</li></ul>Sunday, April 13&nbsp;(Check-out day)No formal programming; optional activities Hotel recommendations are listed below. ECAASU does not provide hotel blocks for the following:&nbsp;<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;" style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(0, 0, 0);font-size:14px;">Grand Hyatt Washington</li><li fr-original-style="font-size:14px;" style="font-size:14px;">JW Marriott Washington, DC</li><li fr-original-style="font-size:14px;" style="font-size:14px;">Hotel Washington</li><li fr-original-style="font-size:14px;" style="font-size:14px;">Hyatt Centric Arlington*</li><li fr-original-style="font-size:14px;" style="font-size:14px;">Residence Inn Arlington Rosslyn*</li><li fr-original-style="font-size:14px;" style="font-size:14px;">Sonesta Select Arlington Rosslyn*</li></ul>* These hotels are located in Arlington, VA. Attendees can use the metro to commute into DC.&nbsp;NOTE:&nbsp;<span fr-original-style='color: rgb(0, 0, 0); font-family: -apple-system, "system-ui", "Segoe UI", Roboto, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;' style='color: rgb(0, 0, 0); font-family: -apple-system, "system-ui", "Segoe UI", Roboto, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important; box-sizing: inherit;'>April is peak cherry blossom tourist season with higher than average hotel rates, so we recommend booking lodging ASAP! Registration Rates:&nbsp;<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="color:rgb(0, 0, 0);" style="color:rgb(0, 0, 0);">Workshop facilitator flat rate: $45/attendee</li><li fr-original-style="color:rgb(0, 0, 0);" style="color:rgb(0, 0, 0);">Early Registration (Dec 1 - Jan 1) rate: $75/attendee</li><li fr-original-style="color:rgb(0, 0, 0);" style="color:rgb(0, 0, 0);">Regular Registration (Jan 2 - Mar 31) rate: $90/attendee</li><li fr-original-style="color:rgb(0, 0, 0);" style="color:rgb(0, 0, 0);">Regular Group of 10+ rate (Jan 2 - Mar 31): $85/attendee<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="color:rgb(0, 0, 0);" style="color:rgb(0, 0, 0);">&nbsp;** Please adhere to group requirements as indicated **</li><li fr-original-style="color:rgb(0, 0, 0);" style="color:rgb(0, 0, 0);">*** Zeffy allows payments up to $999.99 on credit/debit cards and defaults to linking a bank account instead. If your delegation would like to process a payment on credit/debit cards over $999.99, email&nbsp;<a fr-original-style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;color:inherit;" href="mailto:conference2025@ecaasu.org" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;color:inherit;">conference2025@ecaasu.org</a>&nbsp;***</li></ul></li><li fr-original-style="color:rgb(0, 0, 0);" style="color:rgb(0, 0, 0);">Late Registration (Apr 1 - 6) rate: $100/attendee</li></ul>*** NOTE: You may override the Zeffy donation request prompted at the Order Summary section. Use the custom option to enter $0.00.&nbsp; Please check your emails used for registration and our&nbsp;<a fr-original-style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;color:inherit;" href="https://www.ecaasu.org/2025-conference/home" rel="noopener noreferrer" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;color:inherit;" target="_blank">conference website</a>/<a fr-original-style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;color:inherit;" href="https://www.instagram.com/ecaasu2025/?hl=en-gb" rel="noopener noreferrer" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;color:inherit;" target="_blank">Instagram</a>&nbsp;for the most updated information on the Conference schedule, guest announcements, etc. If you experience any difficulties with registering on time, please contact&nbsp;<a fr-original-style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;color:inherit;" href="mailto:conference2025@ecaasu.org" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;color:inherit;">conference2025@ecaasu.org</a>.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for the 2025 ECAASU (BLOOM) Conference! We look forward to welcoming you to Washington, D.C. in April. Please closely monitor your email and @ecaasu2025 @ecaasu on Instagram for updates and announcements! Attendees can expect a finalized schedule/programming guide closer to conference; in the meantime, here is a brief <a href="https://www.canva.com/design/DAGWeQtxnNs/36sM7P-vHg-0J_y463CzzQ/view?utm_content=DAGWeQtxnNs&utm_campaign=designshare&utm_medium=link&utm_source=editor" rel="noopener noreferrer" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit" target="_blank">DC Travel Guide!</a> Please also refer to our <a href="https://docs.google.com/document/d/1zGl_jYg5TplyUCG0CIbhNn_rXJ7AsiEB1Zp5pJbQ6OQ/edit?usp=sharing" rel="noopener noreferrer" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit" target="_blank">FAQs</a> and <a href="https://docs.google.com/document/d/1hqocJYkuSHH0d92gKB9K_WmH-8PtbYUXTT-wXoVjVEM/edit?usp=sharing" rel="noopener noreferrer" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit" target="_blank">Attendee Code of Conduct</a> for more information.  Warm regards,2025 ECAASU Conference Teamregistration@ecaasu.org

Before proceeding with registration, please read the registration terms and conditions here: <a href="https://docs.google.com/document/d/1hqocJYkuSHH0d92gKB9K_WmH-8PtbYUXTT-wXoVjVEM/edit?usp=sharing" target="_blank">2025 ECAASU Conference Attendee Agreement and Code of Conduct</a> You must complete the form and submit payment for your registration at the same time, so please have your payment information ready before you start filling out the form. The Conference will be hosted from April 11th-13th in Washington, D.C. All programming, unless specified as "off-site," will take place at the Marriott Metro Center Hotel. Below is the general schedule to refer to for planning travel/lodging; a finalized schedule will published on our website and sent to attendees closer to the Conference date.  Friday, April 11 (3 - 9:30PM)<ul><li>Afternoon: Registration Check-in (begins at 3PM)</li><li>Evening: Opening Ceremony w/ Keynote Speaker</li><li>Optional Social Mixer (off-site)</li></ul>Saturday, April 12 (8AM - 10PM)<ul><li>Morning: Breakfast, Workshop Block A, Guest Speaker Session</li><li>Afternoon: Lunch, Workshop Block B/C, Caucuses</li><li>Evening: Dinner, Closing Ceremony (off-site) </li></ul>Sunday, April 13 (Check-out day)No formal programming; optional activities Hotel recommendations are listed below. ECAASU does not provide hotel blocks for the following: <ul><li>Grand Hyatt Washington</li><li>JW Marriott Washington, DC</li><li>Hotel Washington</li><li>Hyatt Centric Arlington*</li><li>Residence Inn Arlington Rosslyn*</li><li>Sonesta Select Arlington Rosslyn*</li></ul>* These hotels are located in Arlington, VA. Attendees can use the metro to commute into DC. NOTE: April is peak cherry blossom tourist season with higher than average hotel rates, so we recommend booking lodging ASAP! Registration Rates: <ul><li>Workshop facilitator flat rate: $45/attendee</li><li>Early Registration (Dec 1 - Jan 1) rate: $75/attendee</li><li>Regular Registration (Jan 2 - Mar 31) rate: $90/attendee</li><li>Regular Group of 10+ rate (Jan 2 - Mar 31): $85/attendee<ul><li> ** Please adhere to group requirements as indicated **</li><li>*** Zeffy allows payments up to $999.99 on credit/debit cards and defaults to linking a bank account instead. If your delegation would like to process a payment on credit/debit cards over $999.99, email <a href="mailto:conference2025@ecaasu.org">conference2025@ecaasu.org</a> ***</li></ul></li><li>Late Registration (Apr 1 - 6) rate: $100/attendee</li></ul>*** NOTE: You may override the Zeffy donation request prompted at the Order Summary section. Use the custom option to enter $0.00.  Please check your emails used for registration and our <a href="https://www.ecaasu.org/2025-conference/home" target="_blank">conference website</a>/<a href="https://www.instagram.com/ecaasu2025/?hl=en-gb" target="_blank">Instagram</a> for the most updated information on the Conference schedule, guest announcements, etc. If you experience any difficulties with registering on time, please contact <a href="mailto:conference2025@ecaasu.org">conference2025@ecaasu.org</a>.

East Coast Asian American Student Union

2025 ECAASU Conference Registration | Washington, D.C.

775 12th St NW