Southern Highlands Reserve Inc

### Context Profile for Southern Highlands Reserve Inc

1. **Organization Mission & Cause**:
   - **Mission**: Southern Highlands Reserve is dedicated to the conservation and appreciation of the Southern Highlands' unique flora and fauna. Their mission emphasizes the importance of preserving these natural resources for future generations while providing educational opportunities for visitors to engage with the environment.
   - **Cause**: The organization focuses on environmental conservation, education, and community engagement, aiming to foster a deeper understanding of the ecological significance of the Southern Highlands.

2. **Type of Activities**:
   - **Events**: The organization hosts "Visitors Day" tours, which allow the public to explore the reserve and learn about its biodiversity.
   - **Fundraising Campaigns**: They run various campaigns to support their conservation efforts, including ticket sales for events and special initiatives to raise awareness and funds.
   - **Community Programs**: Educational programs aimed at local communities to promote conservation awareness and practices.

3. **Tone of Voice**:
   - The tone of the website is **friendly** and **inviting**, with an emphasis on **community engagement** and **education**. The language is accessible, aiming to inspire visitors to connect with nature and support conservation efforts.
   - Communications often include a sense of urgency regarding conservation needs, but maintain a positive and hopeful outlook.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The language is straightforward and professional, focusing on clear communication about events and initiatives without the use of informal elements like emojis.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not available on the website. Further research may be needed for exact dates.
   - **Scale**: The organization has a total of 9 forms and has conducted 37 email campaigns, indicating an active engagement with their audience.
   - **Impact Metrics**: While specific metrics were not detailed on the website, the organization highlights their commitment to meeting the demand for educational tours, suggesting a positive response from the community.
   - **Volunteer Info**: Information about volunteer opportunities was not explicitly mentioned on the website, indicating a potential area for further development in outreach.

6. **Writing Guidelines**:
   - **Style**: Content should be clear, engaging, and informative, with a focus on storytelling that highlights the beauty of the Southern Highlands and the importance of conservation.
   - **Structure**: Use short paragraphs and bullet points for easy readability. Incorporate calls to action that encourage participation in events and support for fundraising efforts.
   - **Language**: Maintain a friendly and approachable tone, avoiding overly technical jargon to ensure accessibility for all audiences.

### Summary
This context profile provides a comprehensive overview of Southern Highlands Reserve Inc, focusing on their mission, activities, tone, and communication style. Future content should align with their values of conservation and community engagement while maintaining a friendly and inspiring tone.

Private Tour

Private Tours are a perfect way for friends, families, and organizations to experience the magic of Southern Highlands Reserve together. Private tours are priced at $50 per person with a $500 minimum.

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1739388602/wsfujipu2zuwnivw8bya.jpg" style="width:356px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /> Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, Thank you for reserving a private tour of Southern Highlands Reserve on <span contenteditable="false" data-custom-variable="{{date-variable-1ac0ae79-532a-45ea-a759-4e7b62b3fb39}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Date. We are looking forward to your visit!  Please review the following tour day information:<ul><li style="box-sizing:inherit">Tours begin at 10 a.m. and last approximately three hours. Please arrive no earlier than 9:45 a.m.</li><li style="box-sizing:inherit">The tour is considered a moderate hike due to Southern Highlands Reserve's high elevation (4,500 feet) and takes place over varied terrain including mulch, gravel, stairs, bridges, and boardwalks through wooded areas.</li><li style="box-sizing:inherit">Tours are rain or shine — please dress accordingly.</li><li style="box-sizing:inherit">Please do not come if you have a fever or any symptoms of illness. We will reschedule your tour.</li><li style="box-sizing:inherit">SHR staff or docents will greet you and escort you while in buildings.</li><li style="box-sizing:inherit">Please stay on trails, roads, turf — do not enter planting beds.</li><li style="box-sizing:inherit">SHR is a tobacco-free environment.</li><li style="box-sizing:inherit">We encourage guests to carpool when possible, as parking is limited.</li><li>SHR is located on top of Toxaway Mountain at 558 Summit Ridge Rd., Lake Toxaway, NC 28747. Please allow time for a slow drive up the mountain, which includes many hairpin turns. <a href="https://southernhighlandsreserve.org/wp-content/uploads/2020/03/DirectionsOnly.pdf" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;color:green;box-sizing:inherit" target="_blank">Click here for printable directions</a>.</li><li style="box-sizing:inherit">Please also review our <a href="http://www.southernhighlandsreserve.org/faq" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;color:green;box-sizing:inherit" target="_blank">Frequently Asked Questions</a>.</li></ul> To learn more about Southern Highlands Reserve's red spruce restoration work, please watch our short film, <a href="https://vimeo.com/843698372" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;color:green;box-sizing:inherit" target="_blank">Green-Light the Greenhouse</a>. This new state-of-the-art greenhouse will become part of tours in late May 2025. We are in the final stretch of our fundraising efforts with $500,000 left to meet our goal of $2.7 million for this facility, which will be the epicenter for native plant propagation for regional conservation projects. Please consider a <a href="https://southernhighlandsreserve.org/donate" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;color:green;box-sizing:inherit" target="_blank">donation</a> to help us reach our goal and begin a new era of forest restoration that preserves our natural resources for generations to come. Please contact us at info@southernhighlandsreserve.org or (828) 885-2050 if you have any questions. Thank you for supporting our work and our mission! Gratefully, Holly RenehanCommunications Manager

Private Tours are a perfect way for friends, families, and organizations to experience the magic of Southern Highlands Reserve together. Private tours are priced at $50 per person with a $500 minimum.

Southern Highlands Reserve Inc

Private Tour

558 Summit Ridge Rd

Private Tour

US$50

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