House on the Hill Inc

### Context Profile for House on the Hill Inc

#### 1. Organization Mission & Cause
**Mission:** House on the Hill Inc is dedicated to providing affordable housing solutions for low-income households in Bowling Green and Warren County, Kentucky. Their mission centers around creating a supportive community where everyone has access to safe and stable housing.

**Cause:** The organization aims to alleviate homelessness and housing insecurity by facilitating access to affordable housing options and support services.

#### 2. Type of Activities
- **Events:** The organization hosts various fundraising events, including the "Art of Home Silent Auction," which features items donated by local artists to raise funds for housing initiatives.
- **Fundraising Campaigns:** They actively engage in campaigns to raise financial support for their housing programs, with specific goals such as the recent target of $25,000 for the silent auction.
- **Community Programs:** House on the Hill offers programs aimed at assisting low-income families, including housing support and community outreach initiatives.

#### 3. Tone of Voice
- **Tone:** The tone of the organization's communications is friendly, inspiring, and community-oriented. They use inclusive language that encourages participation and support from the community.
- **Language Style:** The website and campaign materials often feature motivational phrases and a sense of urgency to engage potential donors and participants.

#### 4. Emoji Usage
- **Usage:** The organization incorporates emojis in their communications to add a friendly and approachable touch. For example, they used a rocket emoji (🚀) in their recent auction campaign to convey excitement and urgency about reaching their fundraising goal.
- **Frequency:** Emojis appear sporadically but effectively, primarily in social media posts and fundraising campaigns, enhancing engagement without overwhelming the message.

#### 5. Key Facts
- **Founding Info:** Specific founding details were not available on the website, but the organization appears to be well-established within the local community.
- **Scale:** The organization has conducted 25 forms and 3 email campaigns, indicating an active engagement with their audience.
- **Impact Metrics:** The recent campaign aimed to raise $25,000, highlighting their commitment to significant fundraising goals to support their mission.
- **Volunteer Info:** While specific volunteer information was not detailed on the website, the organization likely relies on community support and volunteer efforts to execute their programs effectively.

#### 6. Writing Guidelines
- **Style:** Use a friendly and inclusive tone that reflects community values. Aim for clarity and motivation in messaging.
- **Call to Action:** Incorporate strong calls to action that encourage participation, donations, and sharing of events.
- **Emojis:** Use emojis sparingly to enhance engagement but maintain professionalism in the overall message.
- **Content Structure:** Keep content concise and focused on the impact of contributions. Use bullet points or short paragraphs for readability.

This context profile serves as a guide for creating personalized and effective content for House on the Hill Inc, ensuring alignment with their mission, tone, and community engagement strategies.

Photography, Black and White print, Kentucky Horse

Shadow

Into the Mist

Welcome Home

Never Ending

Lonely

Carrying On

Cheyenne Chief

Commission piece in the style of the exhibited painting and with a dark mat for 16x12 frame delivered in plastic sleeve ready for framing. 

Comission Piece

Family Ties

Female Northern Cardinal in Plum Tree

HHistoric Fountain Square Fountain

House Sequence Set

Just Bird Watching

Furnaced Worked Glass using traditional Venetian methods with soil from Kentucky, USA

Kentucky Primavera

Looking for Home

Transparent acrylic washes and dyes on unprimed canvas and muslin

Looks Like the Real Thing

Macraweave with Rust and Blue and Wooden Beads

Memory Bear

Misty Seaside Bowl

My Old Toy Box

Paper Foundation piecing, quilting, textile

On-Point Mariner's Compass Quilt Square

The Journey Home

Storm

Outside In Sunday Couch

Nightfall over Sunrise

Cherry Blossom Landscape

Elvis Bedroom

Getting There

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, We hope this message finds you well. We wanted to take a moment to express our sincere gratitude for your participation in The Art of Home silent auction. While we regret to inform you that you were not the winning bidder for the item(s) you selected, please know that your support and generosity have not gone unnoticed. Your contribution plays a vital role in helping us continue our mission and make a difference. You can always support our cause in other ways by donating, volunteering, or attending any of our upcoming fundraiser events. &nbsp;To Donate now, go to https://www.houseonthehillbg.com/sponsor Thank you again for your participation, Warm regards, Joel Hawkinshouseonthehillbg@gmail.com

The Art of Home - Help us REACH our goal of $25,000.00! Each item up for bid has been generously donated by local artists. Each piece up for auction helps support House on the Hill and housing for low-income households in our community. By participating in our auction, you&#39;re not just acquiring remarkable items; you&#39;re also making a meaningful difference in the lives of those we serve. Spread the word, share with friends and family, and together, let&#39;s RAISE over $25,000.00 for housing in Bowling Green/Warren County, KENTUCKY!🚀 Thank you for your support, and happy bidding! House on the Hill Inc

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, We are thrilled to announce that you are the winning bidder for the item(s) you selected in The Art of Home silent auction! Your generosity and support are greatly appreciated, and we couldn&#39;t be more delighted to have you as a winner. If you have any questions or need assistance, don&#39;t hesitate to contact us. &nbsp;Your piece(s) can now be picked up at 1333 Magnolia Street Ste 1, Bowling Green, KY 42104.&nbsp; Please call us at 270-991-8848 to schedule pickup. Once again, thank you for your participation and for helping us make a difference at House on the Hill Inc. Warm regards, Joel Hawkinshouseonthehillbg@gmail.com

The Art of Home - Help us REACH our goal of $25,000.00! Each item up for bid has been generously donated by local artists. Each piece up for auction helps support House on the Hill and housing for low-income households in our community. By participating in our auction, you're not just acquiring remarkable items; you're also making a meaningful difference in the lives of those we serve. Spread the word, share with friends and family, and together, let's RAISE over $25,000.00 for housing in Bowling Green/Warren County, KENTUCKY!🚀 Thank you for your support, and happy bidding! House on the Hill Inc

House on the Hill Inc

The Art of Home Silent Auction

Pick-up location

Shadow

US$100

Into the Mist

US$100

One

US$100

Welcome Home

US$100

Never Ending

US$100

Lonely

US$100

Carrying On

US$150

Cheyenne Chief

US$500

Comission Piece

US$300

Family Ties

US$200

Female Northern Cardinal in Plum Tree

US$200

HHistoric Fountain Square Fountain

US$250

House Sequence Set

US$200

Just Bird Watching

US$250

Kentucky Primavera

US$500

Looking for Home

US$500

Looks Like the Real Thing

US$700

Macraweave with Rust and Blue and Wooden Beads

US$150

Memory Bear

US$100

Misty Seaside Bowl

US$250

My Old Toy Box

US$75

On-Point Mariner's Compass Quilt Square

US$150

The Journey Home

US$75

Storm

US$100

Outside In Sunday Couch

US$200

Nightfall over Sunrise

US$90

Cherry Blossom Landscape

US$80

Elvis Bedroom

US$500

Getting There

US$200