Pregnancy & Infant Loss Support Centre

### Context Profile for Pregnancy & Infant Loss Support Centre

1. **Organization Mission & Cause**:
   - The Pregnancy & Infant Loss Support Centre (PILSC) is dedicated to supporting families who have experienced pregnancy and infant loss. Their mission is to provide compassionate care, resources, and a safe space for grieving families, ensuring that no one has to navigate this difficult journey alone. They aim to break the silence surrounding these losses and foster a community of support.

2. **Type of Activities**:
   - **Support Services**: PILSC offers peer mentorship, counseling, and coaching sessions for families dealing with loss.
   - **Support Groups**: They facilitate peer support groups to help families connect and share their experiences.
   - **Awareness Campaigns**: The organization runs campaigns like "Break the Silence" to raise awareness and encourage monthly donations to sustain their services.
   - **Educational Resources**: They provide resources and information to help families understand and cope with their grief.

3. **Tone of Voice**:
   - The tone of the website and communications is **empathetic**, **supportive**, and **inspiring**. The language is carefully chosen to convey warmth and understanding, making it accessible and comforting for those in distress. Phrases like "turns silence into care" emphasize their commitment to support.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their communications. Their focus is on maintaining a respectful and professional tone, which aligns with the sensitive nature of their cause.

5. **Key Facts**:
   - **Founding Information**: Specific founding details were not available on the website.
   - **Scale**: The organization has a total of **746 forms** and has conducted **55 email campaigns**, indicating an active engagement with their audience.
   - **Impact Metrics**: They aim to welcome **25 new monthly donors** as part of their awareness campaigns, demonstrating a focus on sustainable funding to support their services.
   - **Volunteer Information**: While specific volunteer details were not mentioned, the emphasis on peer support suggests that volunteers may play a crucial role in their services.

6. **Writing Guidelines**:
   - **Empathetic Language**: Use compassionate and understanding language that resonates with individuals experiencing loss.
   - **Clarity and Simplicity**: Keep messages clear and straightforward, avoiding jargon to ensure accessibility.
   - **Call to Action**: Encourage support through donations or participation in events, emphasizing the impact of contributions on families in need.
   - **Personalization**: Use personalized greetings in communications (e.g., addressing donors by name) to foster a sense of connection.
   - **Respectful Tone**: Maintain a respectful and sensitive approach, particularly when discussing topics related to grief and loss.

This context profile provides a comprehensive understanding of the Pregnancy & Infant Loss Support Centre, enabling AI assistants to generate tailored and impactful content that aligns with the organization’s mission and values.

Child tickets are free and include access to the Kids Zone and no dedicated swag bag or T-shirts.

Child Ticket (0-5)

Kid's swag bag and race day souvenir T-shirts are subject to availability.

Youth Ticket (6-12)

Includes swag bag filled with goodies from local businesses and sponsors & a race day souvenir T-shirt.

Adult Ticket (Early Bird)

Includes swag bag and souvenir T-shirt subject to availability.

Adult Ticket (Regular Price)

Swag bag and souvenir T-shirt not included.

Adult Ticket (Last Minute)

Participating as a group of 4+? Purchase team tickets! Includes swag bag filled with goodies from local businesses and sponsors. (Souvenir T-shirt can be purchased separately)

Team Tickets (Early Bird)

Team Tickets (Regular Price)

Team Tickets (Last Minute)

Includes individual swag bag which will be mailed to you

Virtual Ticket (Regular Price)

Virtual Ticket (Last Minute)

Select this option if you would like to create a fundraising campaign only and will not be participating in the run itself.

Fundraising (no participation)

<p style="box-sizing:border-box;margin:0px 0px 1.75em;border:0px;font-size:14px;font-style:normal;font-weight:400;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 0, 0);width:100%;line-height:1.5">The PILSC Legacy Run/Walk is being held in June at Nose Creek Park, Airdrie (or virtually). This event raises funds and awareness around the impacts of infertility, miscarriage, termination for medical reasons (TFMR), stillbirth, neonatal loss, and sudden infant loss syndrome (SIDS).<p style="box-sizing:border-box;margin:0px 0px 1.75em;border:0px;font-size:14px;font-style:normal;font-weight:400;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 0, 0);width:100%;line-height:1.5"> <p style="box-sizing:border-box;margin:0px 0px 1.75em;border:0px;font-size:14px;font-style:normal;font-weight:400;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 0, 0);width:100%;line-height:1.5">Held annually, this family-inclusive event raises vital funds to provide no-cost support and community services through the Pregnancy & Infant Loss Support Centre (PILSC). The journey through loss is complex and PILSC believes no one should have to walk through it alone.<p style="box-sizing:border-box;margin:0px 0px 1.75em;border:0px;font-size:14px;font-style:normal;font-weight:400;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 0, 0);width:100%;line-height:1.5"> <p style="box-sizing:border-box;margin:0px 0px 1.75em;border:0px;font-size:14px;font-style:normal;font-weight:400;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 0, 0);width:100%;line-height:1.5">Join us this year and together, we can bring to light the often-silenced topic of infertility, pregnancy, and infant loss.<p style="box-sizing:border-box;margin:0px 0px 1.75em;border:0px;font-size:14px;font-style:normal;font-weight:400;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 0, 0);width:100%;line-height:1.5"> <p style="box-sizing:border-box;margin:0px 0px 1.75em;border:0px;font-size:14px;font-style:normal;font-weight:400;outline:0px;padding:0px;vertical-align:baseline;color:rgb(0, 0, 0);width:100%;line-height:1.5">Event Details:Time: 8:30 am to 2:00 pm *Select your start time at the time of ticket purchase*Date: Sunday, June 23rd, 2024 Location: Nose Creek Park, Airdrie, Alberta. Nose Creek Park is located at 1691 Main St S, Airdrie, AB T4B 1A4Early Race Day Package Pickup: Saturday, June 15th, Inglewood Community Association - <span fr-original-style="font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">1740 24 Ave SE, Calgary, AB Race Day Schedule<span fr-original-style="color: rgb(0, 0, 0); font-family: Roboto; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color:rgb(0, 0, 0);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">8:30 AM: Coffee/Pastries/Connection for All Attendees8:30 AM – 9:00 AM: Race Day Package Pickup for Runners9:00 AM: Start time for ALL Runners9:00 AM – 9:30 AM: Race Day Package Pickup for Walkers & Same Day Registration10:00 AM Welcome Remarks & Moment of Remembrance10:30 AM – 10:35 AM: Warm Up10:45 AM: Start time for ALL walkers2:00 PM: End of Event Activity Schedule9:30 AM – 2:00 PM: Kid Zone Open11:00 AM – 2:00 PM: Food and Beverage Garden Open10:45 AM – Onwards: Butterfly Release Discover a personalized journey at our Legacy Run/Walk Store by clicking <a href="https://pilsc.itemorder.com/shop/home/" style="color:inherit;text-decoration:inherit;box-sizing:inherit;user-select:auto">here</a>. Explore our collection, honour precious memories, and connect with others who share similar experiences. With customization available for many items, you can wear your heart on your sleeve with our unique selection. ---- Please note that when you attend this event, you enter an area where photography, audio, and video recording may occur. By entering the event premises, you consent to such recording media and its release, publication, exhibition, or reproduction.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you from the bottom of our hearts for donating to Pregnancy & Infant Loss Support Centre's 3rd Annual Legacy Run/Walk!  Our Legacy/Run Walk raises funds and awareness around the impacts of infertility, miscarriage, termination for medical reasons (TFMR), stillbirth, neonatal loss and sudden infant loss syndrome (SIDS). 100% of your donation goes towards providing no-cost support and community services through the Pregnancy & Infant Loss Support Centre (PILSC).  The journey through loss is complex and PILSC believes no one should have to walk through it alone. Thank you so much! Important Notes About Your Tickets: -Your PDF e-tickets are attached to this email-Please make sure to bring your tickets either on your phone or printed for race package pickup (either the early pickup on June 15th or day-of pickups on June 23rd) -Your tickets will be scanned and your race package will be provided In gratitude, The Team at Pregnancy & Infant Loss Support Centre +1 (825) 205-7918

The PILSC Legacy Run/Walk is being held in June at Nose Creek Park, Airdrie (or virtually). This event raises funds and awareness around the impacts of infertility, miscarriage, termination for medical reasons (TFMR), stillbirth, neonatal loss, and sudden infant loss syndrome (SIDS). Held annually, this family-inclusive event raises vital funds to provide no-cost support and community services through the Pregnancy &amp; Infant Loss Support Centre (PILSC). The journey through loss is complex and PILSC believes no one should have to walk through it alone. Join us this year and together, we can bring to light the often-silenced topic of infertility, pregnancy, and infant loss. Event Details:Time: 8:30 am to 2:00 pm *Select your start time at the time of ticket purchase*Date: Sunday, June 23rd, 2024 Location: Nose Creek Park, Airdrie, Alberta. Nose Creek Park is located at 1691 Main St S, Airdrie, AB T4B 1A4Early Race Day Package Pickup: Saturday, June 15th, Inglewood Community Association - 1740 24 Ave SE, Calgary, AB Race Day Schedule8:30 AM: Coffee/Pastries/Connection for All Attendees8:30 AM – 9:00 AM: Race Day Package Pickup for Runners9:00 AM: Start time for ALL Runners9:00 AM – 9:30 AM: Race Day Package Pickup for Walkers &amp; Same Day Registration10:00 AM Welcome Remarks &amp; Moment of Remembrance10:30 AM – 10:35 AM: Warm Up10:45 AM: Start time for ALL walkers2:00 PM: End of Event Activity Schedule9:30 AM – 2:00 PM: Kid Zone Open11:00 AM – 2:00 PM: Food and Beverage Garden Open10:45 AM – Onwards: Butterfly Release Discover a personalized journey at our Legacy Run/Walk Store by clicking <a href="https://pilsc.itemorder.com/shop/home/">here</a>. Explore our collection, honour precious memories, and connect with others who share similar experiences. With customization available for many items, you can wear your heart on your sleeve with our unique selection. ---- Please note that when you attend this event, you enter an area where photography, audio, and video recording may occur. By entering the event premises, you consent to such recording media and its release, publication, exhibition, or reproduction.

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