Transportation Alternatives

### Context Profile for Transportation Alternatives

1. **Organization Mission & Cause**:
   - **Mission**: Transportation Alternatives (TA) is dedicated to reclaiming New York City’s streets for pedestrians, cyclists, and public transit users. Their mission is to promote sustainable transportation options and advocate for policies that enhance the safety and accessibility of the city’s transportation network.
   - **Cause**: TA aims to create a more livable city by reducing reliance on cars, promoting cycling and walking, and improving public transportation. Their work focuses on community engagement, policy advocacy, and raising awareness about the benefits of sustainable transportation.

2. **Type of Activities**:
   - **Events**: Regular community events, including the "Advocacy Awards & Member Mixer," which celebrates activists and community leaders.
   - **Fundraising Campaigns**: Engages in various fundraising efforts to support their advocacy work, including membership drives and special events.
   - **Community Programs**: Initiatives aimed at promoting safe streets, cycling education, and public transit improvements. They also conduct surveys to gather community input on transportation issues.

3. **Tone of Voice**:
   - The tone of TA’s communications is **friendly, inspiring, and community-oriented**. They aim to engage their audience with a sense of enthusiasm and positivity about the changes they advocate for. The language is accessible and encourages participation, making it feel inclusive and inviting.

4. **Emoji Usage**:
   - The website and recent communications do not prominently feature emojis. However, they may be used occasionally in social media posts or informal communications to convey excitement or community spirit.

5. **Key Facts**:
   - **Founding Info**: Established in 1973, TA has a long history of advocating for sustainable transportation in NYC.
   - **Scale**: They have a robust membership base and engage with the community through various events and campaigns.
   - **Impact Metrics**: Specific metrics on their impact are not detailed on the website, but they highlight successful initiatives and policy changes resulting from their advocacy.
   - **Volunteer Info**: TA encourages volunteer involvement and provides opportunities for community members to engage in their programs and events.

6. **Writing Guidelines**:
   - **Style**: Use an engaging and conversational style that reflects a sense of community and activism. 
   - **Structure**: Keep content clear and concise, using headings and bullet points for easy readability.
   - **Call to Action**: Include strong calls to action that encourage community involvement, whether through attending events, participating in surveys, or becoming a member.
   - **Visuals**: Incorporate images and graphics that resonate with the community and highlight their initiatives, as seen in their email campaigns.

This context profile serves as a foundation for creating personalized and effective content for Transportation Alternatives, ensuring alignment with their mission and communication style.

LXCL:Includes an exclusive 5 Boro Pizza Challenge T-shirt, official pizza passport, 5 pizza slices, a complimentary drink at the after party, plus an annual TA membership!

General Admission + Join TA

LXCL:$70* Incluye una exclusiva camiseta del 5 Boro Pizza Challenge, Pasaporte de Pizza, Bebida de cortesía en la Fiesta posterior ¡y además una membresía anual a TA!

Entrada General + Unirse a TA

LXCL:Includes an exclusive 5 Boro Pizza Challenge T-shirt, official pizza passport, 5 pizza slices, a complimentary drink at the afterparty and more!

General Admission

LXCL:Incluye una exclusiva camiseta del 5 Boro Pizza Challenge, Pasaporte de Pizza, Bebida de cortesía en la Fiesta posterior ¡y más!

Entrada General

LXCL:For participants 16 and underIncludes an exclusive 5 Boro Pizza Challenge T-shirt, official pizza passport, 5 pizza slices, and fun activities at the afterparty.

Youth admission

LXCL:para participantes de 16 años y menores Incluye una exclusiva camiseta del 5 Boro Pizza Challenge, Pasaporte de Pizza, Divertidas actividades en la Fiesta posterior

Entrada para jóvenes

&nbsp;&iexcl;Lo pediste, nosotros entregamos! &iexcl;El Desaf&iacute;o de la Pizza de los 5 Borr&oacute;s regresa en 2026! &iquest;Est&aacute;s listo para la &uacute;ltima aventura de pizza multimodal? &Uacute;nete a nosotros el 9 de mayo de 2026 &iexcl;para el regreso del legendario Desaf&iacute;o de la Pizza de los 5 Borr&oacute;s! &iexcl;Emb&aacute;rcate en un viaje para visitar los cinco distritos en un solo d&iacute;a, probando algunas de las mejores porciones que nuestra ciudad tiene para ofrecer! Elige tu modo o comb&iacute;nalos - &iexcl;tren, autob&uacute;s, bicicleta, correr, scooter y ferry! &iexcl;Solo hay una regla - &iexcl;NO AUTOS! Ya sea que seas local o visitante, este desaf&iacute;o combina la ic&oacute;nica cultura de pizza de Nueva York con una emocionante exploraci&oacute;n de la ciudad. &iexcl;Re&uacute;ne a tu equipo, traza tu ruta y prep&aacute;rate para un d&iacute;a de diversi&oacute;n, sabor y feroz competencia! #porcionesparacallesseguras&nbsp;

&iexcl;Hola Nombre , &iexcl;No podemos esperar a tenerte en el 5 Boro Pizza Challenge el 9 de mayo de 2026!&nbsp; Agarra a tu grupo, tus pantalones el&aacute;sticos y prep&aacute;rate para vencer a la competencia. &iexcl;Correr&aacute;s por TODOS los cinco condados y visitar&aacute;s algunas de las mejores pizzer&iacute;as que ofrece NYC en pie, en metro, en autob&uacute;s o en ruedas. &iexcl;NO se permiten autos! Adem&aacute;s, tu entrada incluye una camiseta de edici&oacute;n limitada y una medalla para los que terminen la carrera (necesitas ese reconocimiento), una bebida gratis en el Festival de Finalizaci&oacute;n y algunas incre&iacute;bles sorpresas para mantenerte sonriendo todo el d&iacute;a! Mantente atento a m&aacute;s detalles pr&oacute;ximamente - &iexcl;pero las pizzer&iacute;as seguir&aacute;n siendo un misterio hasta la l&iacute;nea de partida! &iexcl;Nos vemos all&iacute;!El Equipo de Eventos de TAevents@transalt.org

¡Lo pediste, nosotros entregamos! ¡El Desafío de la Pizza de los 5 Borrós regresa en 2026! ¿Estás listo para la última aventura de pizza multimodal? Únete a nosotros el 9 de mayo de 2026 ¡para el regreso del legendario Desafío de la Pizza de los 5 Borrós! ¡Embárcate en un viaje para visitar los cinco distritos en un solo día, probando algunas de las mejores porciones que nuestra ciudad tiene para ofrecer! Elige tu modo o combínalos - ¡tren, autobús, bicicleta, correr, scooter y ferry! ¡Solo hay una regla - ¡NO AUTOS! Ya sea que seas local o visitante, este desafío combina la icónica cultura de pizza de Nueva York con una emocionante exploración de la ciudad. ¡Reúne a tu equipo, traza tu ruta y prepárate para un día de diversión, sabor y feroz competencia! #porcionesparacallesseguras

2026 5 Reto de Pizza Boro.

You Asked, We Deliver. <a fr-original-style="" href="http://transalt.org/pizza-challenge" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">The 5 Boro Pizza Challenge</a> is back in 2026! Are you ready for the ultimate multimodal pizza adventure? Join us on May 9, 2026, for the return of the legendary 5 Boro Pizza Challenge! Embark on a journey to visit all five boroughs in a single day, tasting some of the finest slices that our city has to offer. Choose your mode or mix and match - train, bus, bike, run, scoot, and ferry! There&rsquo;s just one rule - NO CARS! Join today for the best price! Prices increase monthly, and these tickets sell out quickly, so secure your spot today. Ticket price includes complimentary slices from all five pizzerias courtesey of Adam White Law, an exclusive 5 Boro Pizza Challenge T-shirt, official pizza passport, and a complimentary drink at the afterparty. Whether you&#39;re a local or a visitor, this challenge combines NYC&rsquo;s iconic pizza culture with a thrilling exploration of the city. Rally your team, map your route, and get ready for a day of fun, flavor, and fierce competition!&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name , We can&#39;t wait to host you at the 5 Boro Pizza Challenge on Saturday, May 9, 2026 from 10AM to 8PM!&nbsp; Grab your squad, your stretchy pants, and get ready to crust your competition. You&#39;ll race across ALL five boroughs and hit up some of the best pizzerias NYC has to offer&mdash;all on foot, <a fr-original-style="" href="https://www.ferry.nyc/routes-and-schedules/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">NYC Ferry</a>, subway, bus, or wheels. NO cars allowed! Plus, your ticket gets you a limited-edition t-shirt, 5 pizza slices (you knead that dough), the official Pizza Passport, a complimentary drink at the Finish Festival, and some incredible giveaways to keep you cheesin&rsquo; all day! This year&#39;s Start Ceremony is hosted at the Seaport on <a fr-original-style="" href="https://theseaport.nyc/getting-here/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Fulton Street and Front Street</a>.&nbsp; Watch for more details coming soon - but the pizzerias will remain a mystery until the start line! In the meantime, get to know <a fr-original-style="" href="https://transalt.org/our-campaigns" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">TA&#39;s street safety campaigns</a> before you meet the organizers on event day!&nbsp; Stay cheesy, The TA Events Teamevents@transalt.org

You Asked, We Deliver. <a href="http://transalt.org/pizza-challenge" target="_blank">The 5 Boro Pizza Challenge</a> is back in 2026! Are you ready for the ultimate multimodal pizza adventure? Join us on May 9, 2026, for the return of the legendary 5 Boro Pizza Challenge! Embark on a journey to visit all five boroughs in a single day, tasting some of the finest slices that our city has to offer. Choose your mode or mix and match - train, bus, bike, run, scoot, and ferry! There’s just one rule - NO CARS! Join today for the best price! Prices increase monthly, and these tickets sell out quickly, so secure your spot today. Ticket price includes complimentary slices from all five pizzerias courtesey of Adam White Law, an exclusive 5 Boro Pizza Challenge T-shirt, official pizza passport, and a complimentary drink at the afterparty. Whether you're a local or a visitor, this challenge combines NYC’s iconic pizza culture with a thrilling exploration of the city. Rally your team, map your route, and get ready for a day of fun, flavor, and fierce competition!

ES

Transportation Alternatives

2026 5 Boro Pizza Challenge

19 Fulton St

General Admission + Join TA

$70

General Admission

$50

Youth admission

$30

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