Hi-ARTS

### Hi-ARTS Context Profile

#### 1. Organization Mission & Cause
Hi-ARTS is dedicated to empowering artists and communities through the arts, particularly focusing on the cultural expression of Black and Latinx communities. Their mission emphasizes the importance of artistic innovation, community engagement, and the celebration of diverse cultural narratives. They aim to provide a platform for emerging artists while fostering a sense of belonging and cultural pride within the community.

#### 2. Type of Activities
- **Events:** Hi-ARTS hosts various events, including art exhibitions, performances, and community gatherings. The recent "VIP Party" is an example, celebrating their 25th Anniversary and honoring notable figures in the arts.
- **Fundraising Campaigns:** They conduct fundraising initiatives to support their programs and events, often tied to specific celebrations or milestones.
- **Community Programs:** Hi-ARTS engages in programs that promote artistic development and cultural education, focusing on the needs and interests of the local community.

#### 3. Tone of Voice
The tone of Hi-ARTS is **friendly, inspiring, and celebratory**. Their communications reflect a sense of community and inclusivity, often using uplifting language to engage their audience. The use of phrases like "join us as we toast" and "honor the legacy" conveys warmth and a collective spirit.

#### 4. Emoji Usage
Hi-ARTS incorporates emojis in their communications, particularly in email campaigns. For example, the subject line of their recent thank-you email includes a party emoji 🎉, suggesting a casual and festive tone. Emojis are used sparingly but effectively to enhance engagement and convey emotions.

#### 5. Key Facts
- **Founding Info:** Hi-ARTS was established to support and promote the cultural expressions of Black and Latinx artists.
- **Scale:** The organization has conducted multiple fundraising campaigns and events, including at least 7 email campaigns and 3 forms for engagement.
- **Impact Metrics:** While specific metrics are not detailed on the website, the organization highlights its commitment to community engagement and the empowerment of artists.
- **Volunteer Info:** Information regarding volunteer opportunities is not explicitly mentioned on the website, but community involvement is a key aspect of their mission.

#### 6. Writing Guidelines
- **Style:** Maintain a friendly and inviting tone, using inclusive language that resonates with the community.
- **Engagement:** Use calls to action that encourage participation and celebration, such as "join us" or "celebrate with us."
- **Emojis:** Incorporate emojis to convey emotion and enhance the festive tone, particularly in subject lines and casual communications.
- **Clarity:** Ensure that information is presented clearly, with emphasis on key details such as event dates, locations, and RSVP instructions.

This context profile serves as a guide for creating personalized and effective content for Hi-ARTS, aligning with their mission and engaging their community effectively.

LXCL:$5 — Community Step Help cover an artist's MTA ride to rehearsal or meeting.$10 — Studio Support Support shared rehearsal space, materials, and time for artists to develop new work.$15 — Creative Sustainer Contribute to artist fees and the care that makes bold, experimental work possible.$20 — Future Builder Invest in long-term artistic development, community programs, and what comes next.

$5-20

LXCL:PLEASE NOTE: THIS IS NOT A TICKET. This is a ticket add on. We're all growing and changing. Show your love for Hi-ARTists and snag a I AM A WORK IN PROCESS bag today. You're merch will be available for you when you check in!

WORK IN PROCESS Tote

LXCL:PLEASE NOTE: THIS IS NOT A TICKET. This is a ticket add on. A toast to being a proud WORK IN PROCESS — we got you! The Caribbean Rum - not included. Your merch will be available for you when you check in!

WIP Shot Glass

LXCL:LEASE NOTE: THIS IS NOT A TICKET. This is a ticket add on. Small glass, big vibe. These Hi-ARTS shot glasses are perfect for toasting artists, community, and the creative risks that keep culture moving forward. Sip. Celebrate. Repeat. Your merch will be available for you when you check in!

Echoes of the Future Shot Glass

Luminance: The UnearthingAn ensemble of six poets travel through time, grief, and gratitude, while shifting identities and barriers to excavate their personal truths. FeaturingSasha Bolkova &bull; Kadija &ldquo;K-Drizzy&rdquo; Camara &bull; Ligaya Cullo &bull; Kassidy Khuu &bull; Hakimah Malam &bull; Colin ShererLearn more about each youth artist <a fr-original-style="" href="https://www.hi-artsnyc.org/civic-engagement-journal-to-journey" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">here</a>. Tickets: $5-20 | Pay-what-you-can About Journal 2 JourneyDeveloped in partnership with Urban Word NYC, <a fr-original-style="" href="https://www.hi-artsnyc.org/civic-engagement-journal-to-journey" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Journal 2 Journey</a> (J2J) is a pre-professional, creative youth development program designed designed to inspire young artists to imagine the possibilities of writing that expand beyond traditional forms, styles, and genres while providing a platform that celebrates their voices.&nbsp; Through an accessible yet thoughtful application process, six youth participants, ages 16 to 20, are selected to participate in a paid 15-week intensive, where they will work collaboratively with professional theater artists to refine their writing skills and devise a professional one-act theatrical production.&nbsp; Artist FacilitatorsMaya Osborne, Program Coordinator &nbsp; &nbsp;george emilio sanchez, Writing DirectorKatherine George, Theater DirectorKristina Gramlich, Stage Manager

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name&nbsp;&nbsp;Thank you so much for your ticket purchase for Luminance: The Unearthing. Your support means the world to us and it plays a vital role in supporting Artists of the Global Majority in creative development and process. We look forward to welcoming you to our space. Please find event details below and we&rsquo;ll see you soon.&nbsp;<p dir="ltr" fr-original-style="line-height:1.7999999999999998;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;" style="line-height: 1.8; background-color: rgb(255, 255, 255); margin: 0pt 0px; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"> Event Title<span contenteditable="false" data-custom-variable="{{date-variable-9ffff6f8-59e9-487d-ae61-f8d5ac68fbc3}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Date&nbsp;<span contenteditable="false" data-custom-variable="{{location-variable-45f12bb1-2d17-476b-a5db-d045adffac9f}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Location Warmly,Team Hi-ARTS In the meantime, if you have any questions please don&rsquo;t hesitate to contact us at <a fr-original-style="" href="mailto:email: marketing@hi-artsnyc.org" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;">marketing@hi-artsnyc.org</a>.

Luminance: The UnearthingAn ensemble of six poets travel through time, grief, and gratitude, while shifting identities and barriers to excavate their personal truths. FeaturingSasha Bolkova • Kadija “K-Drizzy” Camara • Ligaya Cullo • Kassidy Khuu • Hakimah Malam • Colin ShererLearn more about each youth artist <a href="https://www.hi-artsnyc.org/civic-engagement-journal-to-journey" target="_blank">here</a>. Tickets: $5-20 | Pay-what-you-can About Journal 2 JourneyDeveloped in partnership with Urban Word NYC, <a href="https://www.hi-artsnyc.org/civic-engagement-journal-to-journey" target="_blank">Journal 2 Journey</a> (J2J) is a pre-professional, creative youth development program designed designed to inspire young artists to imagine the possibilities of writing that expand beyond traditional forms, styles, and genres while providing a platform that celebrates their voices.  Through an accessible yet thoughtful application process, six youth participants, ages 16 to 20, are selected to participate in a paid 15-week intensive, where they will work collaboratively with professional theater artists to refine their writing skills and devise a professional one-act theatrical production.  Artist FacilitatorsMaya Osborne, Program Coordinator    george emilio sanchez, Writing DirectorKatherine George, Theater DirectorKristina Gramlich, Stage Manager

Hi-ARTS

Luminance: The Unearthing

10 Lafayette Ave

$5-20

WORK IN PROCESS Tote

$20

WIP Shot Glass

$10

Echoes of the Future Shot Glass

$10

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