Cousins Subs Make It Better Foundation
Cousins Subs Make It Better Foundation is the corporate charitable foundation of Cousins Subs (Menomonee Falls, WI) that awards grants and scholarships and supports youth education, hunger relief, and health & wellness. The foundation page on the Cousins Subs site describes grantmaking since 2013 and provides an online application link for nonprofit applicants.
Source: Website · Mar 2026
Ideal Applicant
A small-to-midsize 501(c)(3) whose work aligns with youth education, hunger relief, or health and wellness, ideally serving Wisconsin communities (but occasionally outside the state), seeking program or scholarship support in the typical $2K–$10K range.
Good Fit
- • Mission clearly tied to youth education, hunger relief, or health/wellness.
- • Programs serving Wisconsin communities or locations where Cousins Subs operates.
- • Requests for program support, scholarships, or direct community services in the small-to-mid grant size range.
- • Ability to apply via an online form and meet basic nonprofit documentation requirements.
- • Willingness to accept one-year grant terms and to reapply after the one-year waiting period if previously funded.
Geography
Giving is concentrated in Wisconsin—about 65% of dollars and 80% of grants in 2023—but the foundation also funded organizations in six additional states, indicating a state/regional footprint with occasional out-of-state awards.
Recipient Variety
The latest year shows 30 distinct recipients with a high rate of new entrants (27 new in 2023) and a variety of charities, scholarship beneficiaries, and community organizations; although the top five absorbed a large share of dollars, the number and spread of grantees indicate broad recipient variety.
New Applicants
Behavioral evidence supports strong access for new applicants: 27 new grantees in 2023 and a public online application; the applicant pool is demonstrably refreshed year to year rather than being invitation-only.
Source: Zeffy Agent · Mar 2026
