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Best Apps

6 Best Free CRM for Nonprofits in 2024

December 30, 2023

Nonprofit organizations often struggle with managing relationships and communications effectively, a problem that can cause some major setbacks — like losing donors. 

In this blog, we’ll cover the best free CRMs (or customer relationship management tools) for nonprofits so your organization can find the right tool for managing donor relationships.

Plus, what platforms are really free for nonprofits: though some platforms claim to be completely free, they charge lots of hidden fees or have limited free plans.

Free nonprofit CRM software comparison at a glance

CRM (donor management) Best for Standout feature Pricing Capterra rating

Zeffy

Small and medium-sized nonprofits looking to manage and engage with the right supporters at the right time

Organize all donor information in one place

100% free - no hidden costs

4.8/5

Givebutter

Best CRM for donor communications 

Data hygiene tools

Up to 2.9% + 30¢ in processing fees

4.8/5

Funraise

Best CRM for automation

Donor portal app

Free plan available. Custom quote required for premium features + processing fees of up to 2.9% + 30¢. 

4.7/5

DonorDock

Best CRM for task management 

Custom reminders

Free plan available. Access to other features costs $79 - $239/month and up to 5% + $0.30 in processing fees

4.8/5

GivingFuel

Best CRM for basic donor management features

Activity tracking

Free plan available. Access to other features costs $59-$349 /month, and up to 4.99% + $0.25 in processing fees

4.8/5

RallyUp

Best CRM for flexible payment methods

Detailed contact profiles 

Free plan available. Access to other features costs $99/month, plus a 7.5% per-transaction platform fee

4.7/5

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What makes the best nonprofit CRM?

Key features to consider in a nonprofit CRM

The best nonprofit CRMs offer a few key essential features:

Watch Zeffy demo on fundraising

Zeffy: Best 100% free CRM for small and mid-sized nonprofits

Zeffy free CRM

When it comes to an all-in-one fundraising and free donor management platform, Zeffy is the clear winner. Unlike other competitors, Zeffy offers nonprofits a one-stop shop for fundraising, managing donors, running events, and so much more. Trusted by hundreds of nonprofits in North America, Zeffy helps organizations make more impact, for less.

Is it really free? 

Zeffy is the only zero-fee fundraising and donor management platform for nonprofits. While every other platform takes a portion of donations in fees, Zeffy gives 100% of all donations directly to nonprofits. Donors can be reassured that the entirety of their gift is going straight to the cause.

While every other platform takes fees away from your mission, Zeffy delivers 100% of it to your nonprofit. With Zeffy, they give $100, you get $100. With every other platform, they give $100, you get $97 or less.

Key features:

Pros:

Cons:

Best for: All types of nonprofits looking for a 100% free CRM software without compromising on features.

Zeffy’s testimonial:

“Because we are such a small nonprofit organization, when our last donor management system eliminated free accounts, we couldn't afford to continue with them. Zeffy's model is specifically for nonprofits, and they don't take a cent from any funds passing through their system. Instead, they ask each individual donor for a small donation.”
Susan W. 
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Givebutter: Best CRM for donor communications 

Givebutter free CRM

With an intuitive interface and robust features, Givebutter streamlines donor management, event organization, and campaign tracking. Its social integration tools enhance community involvement, making it a dynamic solution for nonprofits aiming to maximize their impact.

Is it really free?

Givebutter charges a payment processor of 2.9% + $0.30 for all payment methods (reduced to 1.9% for ACH), which can be covered by donors.

Pros:

Cons:

Best for: Nonprofits looking to communicate with donors via text, email, or even letters. 

Testimonial:

“Givebutter was an easy choice when we were looking to switch donor management platforms. It is intuitive and pretty easy to learn. I appreciate that the platform allows for donation campaigns, events, sending our donor base communications and tracking donations.” 
Sara B. 

Funraise: Best CRM for automation

From donor relationship management to campaign optimization, Funraise simplifies complex tasks. The platform's analytics and reporting tools provide valuable insights, enabling nonprofits to make data-driven decisions and cultivate lasting supporter relationships.

Funraise Nonprofit CRM

Is it really free? 

Fundraise has a limited free plan and does not publicly list any of its paid plan prices. However, there is a 0% platform fee, and processing fees of up to 2.9% + $0.30. 

Funraise does not publicly list its paid plan prices, free plan has limitations.

Pros:

Cons:

Best for: Nonprofits looking to automate workflows and tasks.

Testimonial:

“Funraise allows us to track donations better and analyze donor data while finding ways to improve fundraising mechanisms and techniques. To a great extent, implementing these has allowed us to increase our organization's performance and effectiveness.”
Carmel D. 

DonorDock: Best CRM for task management 

DonorDock is a purpose-built CRM software designed to amplify donor relationship management. With a focus on simplicity, this platform helps customers organize, understand, and engage with their supporters effectively. DonorDock's user-friendly interface and customizable features make it an ideal choice for a nonprofit CRM software.

DonorDock CRM for streamlining donor management

Is it really free?

DonorDock offers a limited free plan. Access to other features costs $99 - $299/month (but you can save 20% by subscribing to an annual plan). Additionally, donors are asked to cover 5% + $0.30 of their transaction.

Donordock pricing

Pros:

Cons:

Best for: Nonprofits looking for automatic reminders and task management tools.

Testimonial:

“Managing donors is our primary utilization of the software, and it does that very well. It allows us to easily communicate with donors from sending receipts to emailing and notifying them about campaigns. It also allows us to easily tag and track our donors so we can target communication when appropriate.”
Isaac C. 
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Giving Fuel: Best CRM for basic donor management features

GivingFuel CRM to track donor relationships

GivingFuel serves as a simple CRM platform. Its user-friendly design facilitates seamless donor interactions, while the platform's features cover everything from donation tracking to campaign analytics. GivingFuel empowers nonprofits to effortlessly manage their fundraising initiatives and build lasting connections with supporters.

GivingFuel Pricing for different plans

Is it really free? 

GivingFuel offers a limited free plan and charges $59-$349 /month for access to premium features, as well as up to 4.99% + $0.25 in processing fees. 

Pros:

Cons:

Best for: Nonprofits that need a simple, easy-to-use CRM with basic features for managing donors.

Testimonial:

“It is really easy to take donations, register for events, & manage recurring donors. Our donors can easily access their giving and update their information.”
Cassie F. 

RallyUp: Best CRM for flexible payment methods

With diverse campaign options and customization tools, the RallyUp platform offers nonprofits the ability to tailor their fundraising strategies to any of their needs. Real-time analytics and integrated social sharing make it a go-to platform for organizations looking to create engaging and successful fundraising campaigns.

Rallyup CRM for managing donors

Is it really free?

Funraise is free with donor tipping — without, nonprofits must pay a 7.5% per-transaction platform fee.
Nonprofits also must pay for premium features such as "Donation Pages" or "Donor Profiles" — paid plans start at $99/month.

Pros:

Cons:

Best for: Nonprofits that want to give their donors multiple ways to give.

Testimonial:

“Using RallyUp these past couple of years to facilitate our fundraising events has been an absolute breeze! With all of the current amazing features and all of the new features that keep evolving- It was almost as if this software was made and tailored specifically to what we needed!”
Stephanie B.  
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Best Free nonprofit CRM software: FAQs

Does your nonprofit really need a CRM?

Understanding whether your nonprofit needs a CRM system boils down to your organization's goals and scale. If you're handling a substantial amount of donor information, managing relationships, and tracking interactions, a CRM can be a game-changer.

How much does a nonprofit CRM usually cost?

The cost of a nonprofit CRM can vary widely based on factors like features, scalability, and user capacity. Some platforms offer free versions with basic functionalities, while more robust systems with advanced features may come with a monthly or annual subscription fee.

Manage your donors for free — with Zeffy

Choosing the right nonprofit CRM for your organization is essential to make the most impact as possible. From sending custom communications to automating tasks and creating detailed contact profiles, the right platform can help you build connections that last.

With Zeffy, nonprofits can take advantage of all of the best CRM tools available in the industry — without paying a cent. With easy filtering and segmenting, data import and export, plus a whole suite of other fundraising tools available right on the platform, Zeffy helps nonprofits do more for less.

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