Wild Apricot VS Square Online

WildApricot and Square Online help you sell merchandise and accept payments online, but both charge processing fees that reduce your fundraising impact. Zeffy gives you everything you need to sell products, accept donations, and manage events — all with zero fees so every dollar raised stays with your mission.

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WildApricot

Wild Apricot VS Square Online

Wild Apricot VS Square Online: What nonprofits should know before choosing.

WildApricot
Square Online
Square Online
<div class="comparetable"><div class="div-block-440"><div id="emailfeatures"class="tablerow is-header"><div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_email.svg"alt=""><div class="comparecategorytitle">Ecommerce & Online Stores Features</div></div><div class="column2 is-header"><div class="rich-text_table is-header"></div></div><div class="column3 is-header"><div class="rich-text_table is-header"></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Product Catalog Management</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Shopping Cart Functionality</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Inventory Management</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Information not available</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Product Variants (Size, Color)</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Shipping Integrations</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Discount Codes & Promotions</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">DOrder Management</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow endrow is-white"><div class="column1 is-compare"><div class="left-column_text">Payment Processing</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div></div></div>
<div class="comparetable"><div class="div-block-440"><div id="pricing"class="tablerow is-header"><div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_pricing.svg"alt=""><div class="comparecategorytitle">Pricing</div></div><div class="column2 is-header"><div class="rich-text_table is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="rich-text_table is-header">$63/mo plus card fees per member</p></div></div></div><div class="column3 is-header"><div class="rich-text_table is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="rich-text_table is-header">2.9% + 30¢ card fees plus monthly costs</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Processing fees</div></div><div class="column2 is-compare is-purple"><div id="processingfees"class="rich-text_table w-richtext"><p class="rich-text_table big-text">2.9% + $0.30</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">per transaction. Some users report ~3.5%.</p></div></div></div><div class="column3 is-compare"><div id="processingfees"class="rich-text_table w-richtext"><p class="rich-text_table big-text">2.6% + 10¢</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">(in-person), 2.9% + 30¢ (online)</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Platform fees</div></div><div class="column2 is-compare is-purple"><div id="processingfees"class="rich-text_table w-richtext"><p class="rich-text_table big-text">N/A</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">Subscription cost covers platform features. No separate fee listed.</p></div></div></div><div class="column3 is-compare"><div id="processingfees"class="rich-text_table w-richtext"><p class="rich-text_table big-text">N/A</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">N/A (Bundled/No separate fee)</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Monthly fees</div></div><div class="column2 is-compare is-purple"><div id="processingfees"class="rich-text_table w-richtext"><p class="rich-text_table big-text">$63/mo</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">Starting at $63/mo for 100 contacts</p></div></div></div><div class="column3 is-compare"><div id="processingfees"class="rich-text_table w-richtext"><p class="rich-text_table big-text">$0</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">Starting at $0 for Free plan</p></div></div></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Value for money</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content y-center"><img src=""alt=""><img><p class="table_text big-text">4.4/5</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content y-center"><img src=""alt=""><img><p class="table_text big-text">4.2/5</p></div></div></div></div></div></div>
<div class="comparetable"> <div class="div-block-440"> <div id="pricing"class="tablerow is-header"> <div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8d5b26894c6e329782874_Features.svg"alt=""> <div class="comparecategorytitle">Features</div> </div> <div class="column2 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.3/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="rich-text_table is-header">Membership management and email built in, but requires setup time and training to use effectively.</p> </div> </div> </div> <div class="column3 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.5/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="rich-text_table is-header">Simple ecommerce store, but lacks nonprofit essentials like memberships, ticketing, and donor tracking.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Donations</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Basic donation forms available, but limited customization and higher processing fees than specialized nonprofit tools</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online lacks dedicated donation tools. You'd need to set up products as "donations"and manually handle donor receipts and thank-yous.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Ticketing</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Event ticketing included with registration forms, payment processing, and basic attendee management tools</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't offer event ticketing. You'd need separate ticketing software and manual processes to manage attendee lists.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Peer-to-Peer Fundraising</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No peer-to-peer fundraising capabilities - members can't create their own fundraising pages or campaigns</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't support peer-to-peer fundraising. You'd need separate platforms and manual coordination for supporter-led campaigns.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Auctions</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">WildApricot doesn't offer auction functionality - you'll need a separate platform for silent or live auctions</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't support auction functionality. You'd need separate auction software and manual processes to manage bidding.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Raffles</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No dedicated raffle or lottery features - you'd need to manage ticket sales manually through their store</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online lacks raffle-specific features. You'd need to manually manage ticket sales, winner selection, and prize distribution.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Online store</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Built-in online store with product catalog, inventory management, and basic eCommerce features for selling merchandise</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online provides basic ecommerce with product listings, inventory tracking, and payment processing for selling nonprofit merchandise.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Memberships</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">WildApricot offers membership management with automated renewals, member directories, and tiered access levels for different membership types.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't offer built-in membership management features. You'd need to integrate third-party apps or manage memberships manually outside the platform.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Donor Management/CRM</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Basic contact management and member data tracking, but limited fundraising tools and donor relationship features compared to dedicated CRM systems.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online lacks nonprofit-specific donor management and CRM capabilities. You'd need separate tools to track donor relationships and giving history effectively.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Emails & Newsletter</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Built-in email marketing tools with templates, automated campaigns, and member segmentation for targeted communications.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Square Online provides basic email marketing tools, but they're limited compared to dedicated nonprofit communication needs and donor engagement features.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Payment Processing</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Accepts credit cards, PayPal, and bank transfers with transaction fees ranging from 2.9% + 30¢ per transaction plus monthly software costs.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Accepts credit cards, PayPal, and bank transfers with transaction fees ranging from 2.9% + 30¢ per transaction plus monthly software costs.</p> </div> </div> </div> </div></div></div>
<div class="comparetable"> <div class="div-block-440"> <!-- HEADER ROW --> <div class="tablerow is-header"> <div class="column1 is-header"> <img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8de3026f5d3875f3329a3_BigIcons.svg"alt=""> <div class="comparecategorytitle">Payment methods</div> </div> <div class="column2 is-header"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="rich-text_table is-header">Credit cards only, no bank transfers or ACH</p> </div> </div> <div class="column3 is-header"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="rich-text_table is-header">Cards and digital wallets, but no bank transfers</p> </div> </div> </div> <!-- CREDIT CARD --> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Credit Card Payments</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Accept credit card payments for memberships, events, and donations through integrated payment processing</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Accepts all major credit and debit cards with Square's payment processing</p> </div> </div> </div> <!-- APPLE PAY & GOOGLE PAY --> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Apple Pay & Google Pay</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not specified - WildApricot doesn't clearly advertise Apple Pay or Google Pay support on their main features</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Offers Apple Pay, Google Pay, and other digital wallet payment options</p> </div> </div> </div> <!-- ACH / BANK TRANSFERS --> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">ACH / Bank Transfers</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not supported - WildApricot focuses on membership management, not ACH payment processing</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not supported - Square Online focuses on card payments and doesn't offer ACH/bank transfer options</p> </div> </div> </div> <!-- TAP TO PAY (END ROW) --> <div class="tablerow endrow"> <div class="column1 is-compare"> <div class="left-column_text">Tap to Pay App</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not supported - WildApricot is membership management software without mobile point-of-sale capabilities</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Square's Tap to Pay feature works on compatible smartphones and tablets</p> </div> </div> </div> </div></div>
<div class="comparetable"> <div class="div-block-440"> <div id="pricing"class="tablerow is-header"> <div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8df20d98a80f025f7cb0f_BigIcons.svg"alt=""> <div class="comparecategorytitle">Customer Support</div> </div> <div class="column2 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text"></p> <div class="table_icon-text-content"><img src=""alt=""><img> </div> </div> </div> <div class="column3 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.5/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Unlimited Support</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Square Online does not offer unlimited support - support access depends on your subscription plan</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Phone Support / Office Hours</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Square Online provides phone support during business hours for paid plan subscribers only</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Webinars</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online offers occasional webinars and educational sessions focused on ecommerce best practices</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Help Center</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online maintains a help center with articles, guides, and tutorials for store setup and management</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Email</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online provides email support for all users with response times varying by plan level</p> </div> </div> </div> </div> <div class="tablerow endrow"> <div class="column1 is-compare"> <div class="left-column_text">Nonprofit-Focused Support Team</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">General ecommerce support with plan-gated access — phone help limited to paid subscribers</p> </div> </div> </div> </div> </div></div>

Zeffy is 100% free, always.

Why Zeffy over Square Online?

Why Zeffy over WildApricot and Square Online?

Why choose Zeffy over WildApricot and Square Online if you're a nonprofit

🎟️

Keep 100% of your raffle proceeds

WildApricot and Square Online take 2.9% + 30¢ of every ticket sold. Zeffy charges zero fees, so your 50/50 draw or basket raffle actually raises money for your mission.

🧰

Get nonprofit-specific tools, not generic eCommerce

WildApricot and Square Online lack auction features, raffle tools, and donor receipting. Zeffy gives you everything nonprofits need without forcing workarounds.

🤝

Access real support when you need it most

WildApricot and Square Online limit support by plan level and charge extra for phone help. Zeffy offers unlimited email support to every organization at no cost.

Questions nonprofits ask when choosing between Zeffy and Square Online

Frequently asked questions

Why choose Zeffy over eCommerce platforms like WildApricot or Square Online for my nonprofit?

Unlike eCommerce platforms built for businesses, Zeffy is designed specifically for nonprofits. You get 100% free fundraising tools with zero platform fees, while WildApricot charges $63/month plus card fees and Square Online takes 2.9% + 30¢ per transaction.

Can I run fundraising campaigns without paying platform fees?

Yes! Zeffy offers peer-to-peer fundraising, auctions, raffles, and donation forms with zero platform fees. WildApricot and Square Online lack these nonprofit-specific features and charge monthly fees or transaction costs that eat into your fundraising.

How does Zeffy's donor management compare to eCommerce platforms?

Zeffy includes built-in donor CRM, automated tax receipts, and donor communication tools at no cost. WildApricot offers basic contact management for $63/month, while Square Online lacks donor management entirely, requiring separate tools.

How does Zeffy's pricing compare to eCommerce platforms for nonprofits?

Zeffy is 100% free with zero platform fees. WildApricot charges $63/month plus card processing fees, while Square Online takes 2.9% + 30¢ per transaction plus monthly costs. Your donations stay with your cause, not platform profits.

Can I manage donors and sell merchandise in one platform without monthly fees?

Yes! Zeffy combines donor management, online stores, and fundraising tools in one free platform. Unlike WildApricot or Square Online that charge monthly fees for basic features, you get everything at no cost to maximize your mission impact.

Still undecided?

Keep comparing — and see why nonprofits choose Zeffy

Looking for a better option?

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What makes Zeffy different

Zeffy was built for nonprofits like yours

focus on what matters

Built for small teams with big missions.

Zeffy is the fundraising platform that cuts out the fees, clears up your tech mess, and puts your cause first — so your team, even if you're a small team wearing many hats or a one-person show, can focus on what really matters.

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ZERO-FEE

Keep 100% of every dollar.

No platform fees. No processing fees. No catch. We know it sounds too good to be true, but it's not. Every penny goes straight to your mission, while competitors take 2-3% off every donation.

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How is Zeffy free?

ALL-IN-ONE PLatform

Ditch the tech mess.

Stop bouncing between MailChimp, Eventbrite, and all those spreadsheets. Now you can handle donations, ticket sales, memberships, raffles, and all your donor info in one spot.

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plug-and-play

Get going, fast.

Built for teams like yours — whether you're volunteer-led or have limited staff. Set up donation forms, sell tickets, and launch campaigns without needing a tech wizard. It's super easy, and you'll be up and running in minutes.

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mobile-first

Fundraise from every device, anywhere.

From QR codes on flyers to Tap-to-Pay on a phone, Zeffy makes it easy to accept donations on the go. Mobile-optimized and offline-ready, so no donor slips through the cracks.

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No turnover

Never lose a donor to volunteer transition.

Centralize supporter relationships, automate thank-you messages, and preserve institutional knowledge when board members rotate out.

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100% free forever.

50,000+ nonprofits trust Zeffy — and keep their fees at $0.

For 7+ years, Zeffy has supported nonprofits with free, user-friendly fundraising tools.

As a startup nonprofit with only two members, and no funding (yet) we’d need something with low (or no) fees. Zeffy was a dream come true.

Masey, Loose Ends.

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