Giving Tuesday Templates for Coastal Protection & Restoration

Need quick, copy-and-paste GivingTuesday posts and emails? Get simple, zero-fee tools so every dollar helps protect our coasts, without extra work.

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A Giving Tuesday form that worked

REAL ZEFFY FORM · GIVING TUESDAY 2025

New York Marine Rescue Center's Giving Tuesday form, built free on Zeffy

  1. Peer-to-peer fundraising: Let supporters start a team or fundraise solo, so more neighbors help seals and sea turtles heal.
  2. What only you do: Tell donors your role: the only permitted center in New York rehabilitating local seals and sea turtles.
  3. A timely need: Tie the day to what's next: the coming stranding season, when turtles stunned by cold water need rescue.

Re-engage your donors in 3 emails

Start with donors who skipped last year
3 emails, no more
Never two days in a row
7 DAYS BEFORE

Donors who skipped last year

What the new dune grass held this fall

Hi [First name],

A lot has happened on the beach since you last gave. [Name] used to watch winter storm waves creep toward the back steps of their beach house. After our volunteers planted the dune in front of it, the new grass held the sand through the season's first nor'easter.

That's dune restoration up close. This Giving Tuesday, we're raising $1,000 for 2,000 native dune grass plants, enough to cover about 200 feet of eroding dune before winter storms arrive.

Would you come back with an early gift? Early gifts build momentum for the big day: [Donation link]

Thank you for caring about this shoreline.

[Your name]
[Org name]

GIVING TUESDAY

Recent donors and anyone still deciding

Help us reach 2,000 dune grass plants today

Hi [First name],

It's Giving Tuesday, and today is the day to get our dune grass in the ground.

Last week I wrote about [Name] and the back steps. Our goal is $1,000 for 2,000 native dune grass plants, and we're at [Total raised] so far.

Here's what a gift plants:

  • $25: 50 native dune grass plants to hold sand in place
  • $50: 100 dune grass plants for our next volunteer planting day
  • $100: 200 dune grass plants, one tenth of this year's dune planting

100% of your gift goes to restoring the dune. We use Zeffy, a platform that's free for nonprofits.

Give today here: [Donation link]

Thank you,

[Your name]
[Org name]

2 DAYS AFTER

Everyone who gave

The dune grass is headed for the sand

Hi [First name],

Thank you. [Number of donors] donors gave [Total raised] on Giving Tuesday, and together we reached [Outcome reached].

Remember [Name], whose back steps sat so close to the waves? The plants you paid for will go into the sand on our next planting day, so the roots can start holding more of the shoreline before the next storm.

Our December appeal is coming soon. If you'd like to keep going before then, here's the link: [Year-end appeal link]

We'll send photos from the beach when the planting is done.

[Your name]
[Org name]

Giving Tuesday Social Captions for Coastal Protection & Restoration

template 1

[Name] used to watch winter storm waves creep toward the back steps of their beach house. Then our volunteers planted the dune in front of it, and the new grass held the sand through the first nor'easter.

Today we're raising $1,000 for 2,000 native dune grass plants before the next storms. $25 buys 50 plants. $50 buys 100 plants for our next planting day.

Give here: [Donation link]

100% of your gift reaches the beach, because we use Zeffy, a platform that's free for nonprofits. #GivingTuesday

template 2

Dune grass roots hold the beach together.

Our goal today is $1,000 for 2,000 native plants, about 200 feet of eroding dune, in the ground before winter storms.

$25 = 50 young plants, ready for a volunteer to press into the sand on planting day.

Tap the link in bio to give. 100% goes to dune restoration.

#GivingTuesday #DuneRestoration #CoastalProtection

template 3

Storm season is close, and our eroding beach needs its dune grass planted.

[Donation link]

This Giving Tuesday, our goal is $1,000 for 2,000 native dune grass plants, enough to cover about 200 feet of dune. The roots hold sand in place, which protects the homes, businesses, and beach access behind it. Please give if you can, and share this with someone who cares about our shoreline. If your business would like to match gifts, reply and tell me.

Every dollar goes to the program because our platform, Zeffy, is free for nonprofits.

[Org name]
#GivingTuesday

Giving Tuesday Campaigns Ideas for Coastal Protection & Restoration

🗓️ Run a five-day giving week

Post one shoreline update each day, ending with a big ask on Giving Tuesday.

🌱 Offer dune planting sponsorships

Donors pick a planting kit to fund, like 20 dune grass plugs for $50.

🛶 Auction a guided marsh paddle

Local paddlers bid online for a morning on the marsh with your volunteers.

🦪 Fund 500 oyster shell bags

Post a goal bar showing how many shell bags each gift pays for.

💌 Reconnect with past beach donors

Email only people who haven't given in a year, with a before-and-after beach photo.

📱 Post QR signs at beach access

Walkers scan a sign at the dune crossover and give toward restoration.