Giving Tuesday Templates for Homeless Shelters

Need quick, copy-and-paste GivingTuesday posts and emails? Get simple, zero-fee tools so every dollar helps more people find shelter, without extra work.

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A Giving Tuesday form that worked

REAL ZEFFY FORM · GIVING TUESDAY 2025

How Athens Area Homeless Shelter Inc raised $2,163 on Giving Tuesday with Zeffy

$2,163
raised
16
gifts
  1. Gifts tied to impact: Price one family's holiday, so a gift becomes gift cards a parent uses to choose presents.
  2. Where extra funds go: Say where extra funds go, like the childcare and shelter costs that keep families safe and housed.
  3. Peer-to-peer fundraising: Invite groups to fundraise on your behalf, as teams did here, so more families get holiday gift cards.

Re-engage your donors in 3 emails

Start with donors who skipped last year
3 emails, no more
Never two days in a row
7 DAYS BEFORE

Donors who skipped last year

24 winter nights of shelter, and a first look at our goal

Hi [First name],

On the first freezing night of the year, [Name] walked in with a backpack and nowhere to go. The next morning, [Name] left with a hot breakfast and a plan to come back.

That's what your past gifts helped build, and it's still happening every cold night.

On Giving Tuesday next week, we're raising $1,200 for 24 nights of safe shelter this winter, each with a bed, a hot dinner and breakfast for a guest.

Would you start us off with an early gift this week? Early gifts build momentum before the day arrives: [Donation link]

Thank you for being part of this.

[Your name]
[Org name]

GIVING TUESDAY

Recent donors and last week's readers

Help us fill 24 nights of shelter today

Hi [First name],

Today is Giving Tuesday, and today is the day to fill our winter beds.

Last week we shared [Name]'s first freezing night with us. Our goal is $1,200 for 24 nights of shelter, and we're at [Total raised] so far.

A gift covers:

  • $25: one hot dinner and breakfast for a guest on a cold night
  • $50: one full night of shelter for a guest: bed, dinner and breakfast
  • $150: three nights of shelter for a guest working on a housing plan

100% of your gift goes to beds, meals and winter supplies.

Will you give a guest a bed for the night? [Donation link]

[Your name]
[Org name]

2 DAYS AFTER

Everyone who gave

What your gift did for our guests this winter

Hi [First name],

Thank you. Together we raised [Total raised] from [Number of donors] donors, and that covers [Outcome reached].

That means guests this winter will have a bed, a hot dinner and breakfast waiting on the coldest nights. When [Name] comes back, a bed for the night will be ready.

We're done asking for Giving Tuesday. Our December appeal is coming, and if you'd like to keep going, this link is there for you: [Year-end appeal link]

Thank you for standing with our guests this winter.

[Your name]
[Org name]

Giving Tuesday Social Captions for Homeless Shelters

template 1

[Name] walked in on the first freezing night of the year with a backpack and nowhere to go. By morning, [Name] had a hot breakfast and a plan to come back.

Today we're raising $1,200 for 24 nights of safe shelter this winter. $50 covers a full night for one guest: bed, dinner and breakfast. $25 covers dinner and breakfast on a cold night.

Give here: [Donation link]

We use Zeffy, a platform that's free for nonprofits, so 100% of your gift goes to our guests.

#GivingTuesday

template 2

The first freezing night of the year is when our beds fill first.

$25 = a hot dinner and breakfast for a guest on a cold night.

Our goal today is $1,200 to give guests 24 nights of safe shelter this winter. Tap the link in bio to give a guest a bed for the night. 100% of your gift reaches our guests.

#GivingTuesday #ShelterMatters #WinterNeeds

template 3

Today is Giving Tuesday, and I'm asking for your help filling our winter beds.

[Donation link]

Our goal is $1,200, which pays for 24 nights of safe shelter at [Org name]. Each night includes a bed, a hot dinner and breakfast for a guest. Temperatures are dropping, and our beds fill first on the coldest nights.

Every dollar goes to the program because our platform, Zeffy, is free for nonprofits. If your business would like to match gifts today, reply to me. Sharing this post helps too.

#GivingTuesday

Giving Tuesday Campaigns Ideas for Homeless Shelters

🗓️ Run a five-day giving week

Keep one link open for five days, sharing a daily update from the shelter.

🛏️ Offer sponsorships for nights of care

Donors pick a bed night, a hot meal, or a hygiene kit online.

🎟️ Raffle a winter warmth basket

Fill one basket with donated blankets, gloves, and treats; supporters buy tickets online.

📊 Show a live winter bed goal

Share a $2,500 goal and a progress bar that fills as gifts arrive.

💌 Win back donors who've gone quiet

Email people whose last gift was over a year ago with a personal update.

📱 Put QR codes on donation bins

People dropping off coats and canned food can also give cash in seconds.