Giving Tuesday Templates for Museums

Need quick, copy-and-paste GivingTuesday posts and emails? Get simple, zero-fee tools so every dollar helps preserve history and culture, without extra work.

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A Giving Tuesday form that worked

REAL ZEFFY FORM · GIVING TUESDAY 2025

Miniature Museum of Greater St. Louis's Giving Tuesday form, built free on Zeffy

  1. A named need: Name the repair, like fixing walls on a 100-year-old building, so donors see water kept off the exhibits.
  2. Monthly giving: Offer a monthly choice, so care for the collection and its classes keeps going all year.
  3. 100% to the mission: Tell donors 100% of their donation goes to the mission, which here means caring for miniature art.

Re-engage your donors in 3 emails

Start with donors who skipped last year
3 emails, no more
Never two days in a row
7 DAYS BEFORE

Donors who skipped last year

From a damp basement to archival storage

Hi [First name],

Since you last gave, a neighbor brought us a box of family letters that had been curling in a damp basement. Today they sit in acid-free archival storage, where students and researchers can read them.

On Giving Tuesday, we're raising $1,000 for 40 archival storage boxes. Each box keeps paper safe from damp, light and time. They'll protect about 800 photographs, letters and documents in our collection.

Would you start us off with an early gift? Early gifts build momentum before the day arrives: [Donation link]

Thank you for being part of this place.

[Your name]
[Org name]

GIVING TUESDAY

Recent donors and last week's readers

Help us fill 40 archival boxes today

Hi [First name],

It's Giving Tuesday, and today is the day we fill 40 archival storage boxes for our collection.

Last week we shared the story of family letters that now rest safe in acid-free storage. We're aiming for $1,000, and we're at [Total raised] so far.

Here's what your gift pays for:
- $25: one archival box, about 20 photographs or documents
- $50: two boxes, safe storage for about 40 items
- $100: four boxes, safe storage for about 80 items

100% of your gift goes to protecting our collection. We use Zeffy, a platform that's free for nonprofits.

Give here: [Donation link]

Thank you for helping us keep these stories safe.

[Your name]
[Org name]

2 DAYS AFTER

Everyone who gave

The family letters are safe, thanks to you

Hi [First name],

Thank you. Together we raised [Total raised] from [Number of donors] donors, which means [Outcome reached].

The family letters that once curled in a damp basement are safe now. Next, we'll finish cataloging the letters so students and researchers can find them. Each new archival box will join them on the shelf.

Your gift keeps our collection safe for the people who come next.

Our December appeal is coming soon. If you'd like to keep going before then, you can start here: [Year-end appeal link]

[Your name]
[Org name]

Giving Tuesday Social Captions for Museums

template 1

[Name] brought us a box of family letters that had been curling in a damp basement. Today they sit in acid-free storage, where students and researchers can read them.

This Giving Tuesday, [Org name] is raising $1,000 for 40 archival storage boxes to protect about 800 photographs, letters and documents in our collection.

$25 covers one box. $50 covers two.

Our link: [Donation link]

100% of your gift goes to the collection, because we use Zeffy, a platform that's free for nonprofits.

#GivingTuesday

template 2

Family letters, once curling in a damp basement, now rest in acid-free boxes.

Today we're raising $1,000 for 40 archival storage boxes for our collection.

$25 = one box that holds about 20 photographs or documents, flat and safe from damp.

Tap the link in bio to give. 100% of your gift goes to the collection, since we use Zeffy, which is free for nonprofits.

#GivingTuesday #MuseumLife #LocalHistory

template 3

Today is Giving Tuesday, and [Org name] has one goal: $1,000 for archival storage.

[Donation link]

Paper and photographs don't wait. Damp, light and acid break them down a little each year, and once a letter is gone, it's gone. Forty acid-free boxes will protect about 800 items in our collection and keep them open to students and researchers.

Every dollar goes to the program because our platform is free for nonprofits. If you can, give, share this with a colleague, or consider matching gifts from your business today.

#GivingTuesday

Giving Tuesday Campaigns Ideas for Museums

🗓️ Run a five-day giving week

Each day features a different gallery or collection, and donors give toward that day's needs.

🏺 Offer artifact care sponsorships

Donors pick an artifact to help care for, with each price showing what it covers.

🎟️ Raffle a private curator tour

Donors buy tickets online for a behind-the-scenes look at storage and the collection.

💡 Set a gallery lighting goal

Show a live progress bar toward new lights, and post updates as gifts arrive.

💌 Write to lapsed donors

Email donors who last gave over a year ago and share one update.

📱 Post QR codes beside exhibits

Visitors scan a code next to a favorite piece and give to its upkeep.