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Donors who skipped last year
Hi [First name],
A lot has happened since your last gift. [Name] lived for years with a condition no lab was studying. Now our [disease] pilot study is tracking it for the first time.
On Giving Tuesday, we're raising $1,000 for 20 weeks of lab supplies, like culture dishes, reagents and pipette tips. That seed funding keeps the pilot study running. Gifts like yours are why a study like this can start at all.
Would you come back with an early gift? Early gifts build momentum for the whole day. Even $25 covers half a week of pipette tips and culture dishes.
[Donation link]
Thank you,
[Your name]
[Org name]
Recent donors plus last week's readers
Hi [First name],
It's Giving Tuesday, and today is the day.
Last week we shared [Name]'s story. We're at [Total raised] so far on our $1,000 goal for 20 weeks of lab supplies.
100% of your gift goes to the pilot study. We use Zeffy, a platform that's free for nonprofits. Pick the amount that fits, and it goes to work this week.
Will you give today?
[Donation link]
Thank you,
[Your name]
[Org name]
Everyone who gave
Hi [First name],
Thank you for showing up on Giving Tuesday. Together we raised [Total raised] from [Number of donors] donors, and [Outcome reached].
Next, the lab puts those supplies to work tracking [Name]'s condition in the pilot study, the first time anyone has followed it this closely. We'll share what we learn as the work moves forward.
Our December appeal is coming soon. If you'd like to keep going before then, you can here: [Year-end appeal link]
With gratitude,
[Your name]
[Org name]
Post a daily lab update, then ask for gifts on Giving Tuesday.
Donors pick an item, like a box of pipette tips, and fund it online.
Donors bid online for a small-group visit, and scientists explain the work.
Show a live progress bar and post an update each time you add $500.
Email only people who haven't given in a year, with one short lab update.
Donors give in memory or honor of someone, and you share the names.
Giving Tuesday Social Captions for Disease Research Institutions
[Name] lived for years with a condition no lab was studying. Our pilot study is now tracking it for the first time.
Today, [Org name] is raising $1,000 to cover 20 weeks of lab supplies: culture dishes, reagents and pipette tips.
$50 covers one full week. $250 covers five weeks, enough for a full round of tests.
Give here: [Donation link]
We use Zeffy, a platform that's free for nonprofits, so 100% of your gift goes to the research.
#GivingTuesday
Years of living with a condition no lab was studying. Now a pilot study is tracking it for the first time.
$25 = pipette tips and culture dishes for half a week at the bench.
Our goal today is $1,000, enough for 20 weeks of supplies. Tap the link in bio to give. Your gift is seed funding for answers.
#GivingTuesday #MedicalResearch #PilotStudy
Today at [Org name], we're raising $1,000 for our [disease] pilot study.
[Donation link]
That goal buys 20 weeks of lab supplies: culture dishes, reagents and pipette tips. For a small lab, seed funding like this decides whether a study keeps running or pauses. If your business or board would like to match gifts, reply to me, or share this link with your network.
Every dollar goes to the program because our platform, Zeffy, is free for nonprofits. Thank you for backing early research.
#GivingTuesday