Giving Tuesday Templates for Mental Health Support Groups

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A Giving Tuesday form that worked

REAL ZEFFY FORM · GIVING TUESDAY 2025

How Akanimo Cancer Foundation raised $1,953 on Giving Tuesday with Zeffy

$1,953
raised
5
gifts
  1. A named need: List what gifts pay for, like this form's treatment for Nigerian children whose families can't afford cancer care.
  2. Tribute gifts: Offer gifts in honor or memory of someone, so a loved one's name helps a child get care.
  3. 100% to the mission: Tell donors 100% of their gift goes to the mission, so it all reaches children facing cancer.

Re-engage your donors in 3 emails

Start with donors who skipped last year
3 emails, no more
Never two days in a row
7 DAYS BEFORE

Donors who skipped last year

A first Thursday by the door, and a $1,000 goal

Hi [First name],

Since you last gave, [Name] came to our Thursday group for the first time, sat by the door, and by the end of the hour had shared a few words. That's what peer support, built on lived experience, looks like in a small room.

This Giving Tuesday, we're raising $1,000 to keep the group free every Thursday evening for the next five months. That covers 20 meetings, at about $50 each for the room, printed materials and refreshments.

Would you join us with an early gift? It builds momentum for the day itself: [Donation link]

Thank you for being part of this.

[Your name]
[Org name]

GIVING TUESDAY

Recent donors and last week's readers

$1,000 to keep Thursday peer support free

Hi [First name],

It's Giving Tuesday, and today is the day we're asking.

In case you missed last week's note, [Name] sat by our door at Thursday group and shared a few words by the end of the hour.

Our goal is $1,000 to keep 20 weekly peer support meetings free, and we're at [Total raised] so far.

Here's what a gift pays for:
- $25: half of one week's room rental and refreshments
- $50: one full Thursday meeting, with room, handouts and tea
- $100: two full weekly meetings, room and materials included

100% of your gift goes to the group. We use Zeffy, a platform that's free for nonprofits.

Give today: [Donation link]

[Your name]
[Org name]

2 DAYS AFTER

Everyone who gave

Thursday's group is funded, thanks to you

Hi [First name],

Thank you. You helped us raise [Total raised] from [Number of donors] donors.

Our goal was 20 free Thursday meetings. Here's where we landed: [Outcome reached].

Because of you, the room is booked, the handouts are printed and the tea is on for the months ahead. Next Thursday, [Name] can walk in knowing the group will be there, and that a seat by the door is open.

Our December appeal is coming soon. If you'd like to keep going before then, here's an optional link: [Year-end appeal link]

With thanks,
[Your name]
[Org name]

Giving Tuesday Social Captions for Mental Health Support Groups

template 1

[Name] took the seat closest to the door at their first Thursday group, and still found a few words to share before we closed. That's what peer support can start. Today we're raising $1,000 so [Org name] can keep 20 weekly meetings free. $50 covers one full Thursday meeting. $100 covers two. Give here: [Donation link] 100% of your gift goes to the group, because we use Zeffy, a platform that's free for nonprofits. #GivingTuesday

template 2

Some people need an hour by the door before they're ready to speak. Our Thursday evening group gives them that hour, free. Our goal today is $1,000 for 20 weekly peer support meetings led by people with lived experience. $25 = half a week's room rental and a pot of tea for the group. Tap the link in bio to give. 100% goes to the group. #GivingTuesday #PeerSupport #MentalHealth

template 3

Today is Giving Tuesday, and I'm asking you to help [Org name] reach one goal: $1,000.

[Donation link]

That money keeps our Thursday evening peer support group free for the next five months. Each meeting costs about $50 for the room, printed materials and refreshments, so the goal covers 20 meetings. Many members arrive unsure and leave knowing others share their experience. If you can, give today, share this post with your network, or ask your company about matching gifts. Every dollar goes to the program because our platform, Zeffy, is free for nonprofits. #GivingTuesday

Giving Tuesday Campaigns Ideas for Mental Health Support Groups

🗓️ Run a five-day giving week

Each day, share what one group night costs, from room rental to tea.

🪑 Let donors sponsor a group night

Donors pick a room rental, facilitator hour, or workbook kit to cover.

🎟️ Raffle a self-care basket

Pack tea, a journal, and a candle; supporters buy tickets online.

🎯 Fund a season of free groups

Share one goal, like $2,000, and update a live progress bar all day.

💌 Invite past donors back

Email people who haven't given in a year with a short, personal update.

💬 Collect thank-you notes from members

Members write anonymous lines if they wish; share approved ones with your donate link.