Aplos VS Kindful

Aplos VS Kindful

Aplos and Kindful help you track donors and manage relationships, but they charge monthly fees that add up over time. Zeffy gives you donor management, donation forms, event ticketing, and email tools — all with zero fees so every dollar raised stays with your mission.

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Kindful
Aplos

Aplos VS Kindful

Aplos VS Kindful: What nonprofits should know before choosing.

Aplos
Kindful
Kindful
<div class="comparetable"><div class="div-block-440"><div id="emailfeatures"class="tablerow is-header"><div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_email.svg"alt=""><div class="comparecategorytitle">Donor Management CRM Features</div></div><div class="column2 is-header"><div class="rich-text_table is-header"></div></div><div class="column3 is-header"><div class="rich-text_table is-header"></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Easy Donor Database</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Donation History & Notes per Donor</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Donor Tags / Segments</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Information not available</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Built-in Donation Tracking (No Integrations Needed)</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Emailing to Donors (Receipts, Thank yous, Newsletters)</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Information not available</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Smart Filters (Search by Donation, Campaign, Date...)</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Information not available</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Export Donor Data Anytime</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Offline Donations Tracking</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Pre-filled donation forms</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Information not available</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""></div></div></div></div></div></div>
<div class="comparetable"><div class="div-block-440"><div id="pricing"class="tablerow is-header"><div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_pricing.svg"alt=""><div class="comparecategorytitle">Pricing</div></div><div class="column2 is-header"><div class="rich-text_table is-header"><p class="rich-text_table is-header big-text">$79/mo</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="rich-text_table is-header">$79/mo + card fees on every gift</p></div></div></div><div class="column3 is-header"><div class="rich-text_table is-header"><p class="rich-text_table is-header big-text">$119/month</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="rich-text_table is-header">$119/month plus card fees per gift</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Processing fees</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">2.9% + $0.30</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">Credit/Debit Cards per transaction; ACH: 1% + $0.30 per transaction; American Express: 1.1% higher than standard rate (approximately 4% + $0.30); International cards: typically 1% higher; Organizations without verified 501(c)(3) status pay 1% higher fees; $15 chargeback fee may apply</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">2.9% + $0.30</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">per credit card transaction (via Stripe or Authorize.Net); ACH at lower rates</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Platform fees</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">$0</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">No separate platform fees; features are bundled into monthly subscription plans</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">1%</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">fee on third-party transactions (after Bloomerang acquisition); no additional platform fees otherwise</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Monthly fees</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">$79/month</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">Starting price for Lite plan with 2 users included; higher tiers available including Core, Advanced, and Custom for larger organizations</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">$119–$699 per month</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">Pricing varies by plan based on number of records</p></div></div></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Value for money</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">4.5</p><div class="table_icon-text-content"></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">4.4</p><div class="table_icon-text-content"></div></div></div></div></div></div>
<div class="comparetable"> <div class="div-block-440"> <div id="pricing"class="tablerow is-header"> <div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8d5b26894c6e329782874_Features.svg"alt=""> <div class="comparecategorytitle">Features</div> </div> <div class="column2 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.5/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="rich-text_table is-header">Strong donor management, but requires integrations for fundraising events and advanced email campaigns.</p> </div> </div> </div> <div class="column3 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">N/A</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="rich-text_table is-header">Solid CRM features, but extra fees on donations and needs third-party tools for ticketing and email.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Donations</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Basic donation tracking through accounting integration, but no built-in donation forms or payment processing</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful tracks donations and donor relationships but charges processing fees. You'll pay extra for every gift received.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Ticketing</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No event ticketing system - you'll need separate tools for selling tickets and managing event registration</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful doesn't offer event ticketing. You'd need additional software to sell tickets and manage event registration.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Peer-to-Peer Fundraising</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No peer-to-peer fundraising tools available - limited to donor record management and financial tracking</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful offers basic peer-to-peer tracking but charges fees on donations raised by your supporters.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Auctions</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Aplos doesn't offer auction functionality - it's built for accounting and donor management, not fundraising events</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful doesn't offer auction functionality. You'd need separate auction software and manual donor follow-up processes.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Raffles</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No raffle management features - Aplos is designed for accounting workflows, not fundraising campaigns</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful doesn't support raffle ticket sales or management. You'd need separate tools for running raffles.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Online store</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No online store capabilities - Aplos focuses on financial management rather than e-commerce functionality</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful doesn't include e-commerce features. You'd need third-party store software to sell merchandise or products.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Memberships</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Aplos offers basic membership tracking through their donor database, but lacks automated renewal reminders and member-specific communication tools that growing nonprofits need.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful offers basic membership tracking through donor profiles but lacks dedicated membership management features like automated renewals or member-specific communications.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Donor Management/CRM</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Aplos excels at donor management with robust contact tracking, gift processing, and reporting features designed specifically for nonprofit fundraising and relationship building.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Kindful excels at donor management with robust CRM features including donor profiles, giving history, custom fields, and automated thank-you emails for comprehensive relationship tracking.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Emails & Newsletter</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Aplos provides basic email capabilities for donor communication, but lacks advanced segmentation and automated campaign features that help nonprofits build stronger relationships.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful provides basic email capabilities for donor communications but requires integration with third-party email platforms like Mailchimp for advanced newsletter features.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Payment Processing</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Aplos integrates with third-party payment processors like Stripe and PayPal, but charges additional transaction fees on top of processor fees, increasing your fundraising costs.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Aplos integrates with third-party payment processors like Stripe and PayPal, but charges additional transaction fees on top of processor fees, increasing your fundraising costs.</p> </div> </div> </div> </div></div></div>
<div class="comparetable"><div class="div-block-440"><!-- HEADER ROW --><div class="tablerow is-header"><div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8de3026f5d3875f3329a3_BigIcons.svg"alt=""><div class="comparecategorytitle">Payment methods</div></div><div class="column2 is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="rich-text_table is-header">No payment processing - requires third-party tools</p></div></div><div class="column3 is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="rich-text_table is-header">No payment processing - requires third-party tools</p></div></div></div><!-- CREDIT CARD --><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Credit Card Payments</div></div><div class="column2 is-compare is-purple"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Aplos is accounting software that tracks donations but doesn't process payments</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Kindful focuses on donor management and CRM, not payment processing</p></div></div></div><!-- APPLE PAY & GOOGLE PAY --><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Apple Pay & Google Pay</div></div><div class="column2 is-compare is-purple"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Aplos doesn't offer payment processing or digital wallet capabilities</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Kindful focuses on donor management and CRM, not payment processing</p></div></div></div><!-- ACH / BANK TRANSFERS --><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">ACH / Bank Transfers</div></div><div class="column2 is-compare is-purple"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Aplos focuses on accounting and fund management, not payment processing</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Kindful focuses on donor management and CRM, not payment processing</p></div></div></div><!-- TAP TO PAY (END ROW) --><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Tap to Pay App</div></div><div class="column2 is-compare is-purple"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Aplos is designed for accounting and bookkeeping, not in-person payments</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Not supported - Kindful focuses on donor management and CRM, not payment processing</p></div></div></div></div></div>
<div class="comparetable"> <div class="div-block-440"> <div id="pricing"class="tablerow is-header"> <div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8df20d98a80f025f7cb0f_BigIcons.svg"alt=""> <div class="comparecategorytitle">Customer Support</div> </div> <div class="column2 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.5/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> </div> </div> </div> <div class="column3 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">N/A</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Unlimited Support</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Aplos limits support based on plan tier and business hours</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful offers tiered support based on plan level, not unlimited</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Phone Support / Office Hours</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Aplos offers phone support during standard business hours only</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Kindful provides phone support during standard business hours</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Webinars</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Aplos offers regular training webinars and educational sessions for users</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Kindful offers regular training webinars and educational sessions for users</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Help Center</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Aplos maintains a comprehensive help center with articles and guides</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Kindful maintains a comprehensive help center with articles and guides</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Email</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Aplos provides live chat support during business hours</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Kindful provides live chat support during business hours</p> </div> </div> </div> </div> <div class="tablerow endrow"> <div class="column1 is-compare"> <div class="left-column_text">Nonprofit-Focused Support Team</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Support access depends on plan tier with business-hours-only phone and chat help</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Tiered support based on plan level with business-hours phone assistance only</p> </div> </div> </div> </div> </div></div>

Zeffy is 100% free, always.

Why Zeffy over Kindful?

Why Zeffy over Aplos and Kindful?

Why choose Zeffy over Aplos and Kindful if you're a nonprofit

🆓

No monthly fees, no payment processing costs

Aplos charges $79/month plus card fees, while Kindful costs $119/month plus processing fees. Zeffy charges zero fees, so you keep every dollar donors give.

🎯

Built for fundraising, not just donor tracking

Aplos and Kindful focus on donor management but lack fundraising tools like auctions, raffles, and ticketing. Zeffy handles all your fundraising needs.

🧩

Everything you need in one place

Aplos and Kindful require separate payment processors and event tools. Zeffy includes donation forms, event ticketing, and peer-to-peer campaigns.

Questions nonprofits ask when choosing between Zeffy and Kindful

Frequently asked questions

Why choose Zeffy over Aplos or Kindful for donor management?

Zeffy offers complete donor management with zero fees on donations, while Aplos charges $79/month plus card fees and Kindful costs $119/month plus processing fees. You keep 100% of every gift.

Can Zeffy handle all my fundraising needs unlike other donor management tools?

Yes. While Aplos and Kindful focus only on tracking donors, Zeffy includes donation forms, event ticketing, peer-to-peer campaigns, and online stores - all with zero platform fees.

How does Zeffy's support compare to Aplos and Kindful?

Zeffy provides unlimited support via chat, email, and phone without restrictions. Aplos and Kindful limit support by plan tier and business hours only, leaving you stuck when you need help most.

How does Zeffy's pricing compare to Aplos and Kindful for donor management?

Zeffy charges zero platform fees on donations, while Aplos costs $79/month plus card fees and Kindful charges $119/month plus processing fees. Your donors keep 100% of their gifts with Zeffy.

What makes Zeffy different from other donor management platforms?

Unlike Aplos and Kindful that only track donors, Zeffy combines donor management with built-in fundraising tools like donation forms, events, and peer-to-peer campaigns - all without platform fees.

Still undecided?

Keep comparing — and see why nonprofits choose Zeffy

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What makes Zeffy different

Zeffy was built for nonprofits like yours

focus on what matters

Built for small teams with big missions.

Zeffy is the fundraising platform that cuts out the fees, clears up your tech mess, and puts your cause first — so your team, even if you're a small team wearing many hats or a one-person show, can focus on what really matters.

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ZERO-FEE

Keep 100% of every dollar.

No platform fees. No processing fees. No catch. We know it sounds too good to be true, but it's not. Every penny goes straight to your mission, while competitors take 2-3% off every donation.

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How is Zeffy free?

ALL-IN-ONE PLatform

Ditch the tech mess.

Stop bouncing between MailChimp, Eventbrite, and all those spreadsheets. Now you can handle donations, ticket sales, memberships, raffles, and all your donor info in one spot.

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plug-and-play

Get going, fast.

Built for teams like yours — whether you're volunteer-led or have limited staff. Set up donation forms, sell tickets, and launch campaigns without needing a tech wizard. It's super easy, and you'll be up and running in minutes.

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mobile-first

Fundraise from every device, anywhere.

From QR codes on flyers to Tap-to-Pay on a phone, Zeffy makes it easy to accept donations on the go. Mobile-optimized and offline-ready, so no donor slips through the cracks.

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No turnover

Never lose a donor to volunteer transition.

Centralize supporter relationships, automate thank-you messages, and preserve institutional knowledge when board members rotate out.

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100% free forever.

50,000+ nonprofits trust Zeffy — and keep their fees at $0.

For 7+ years, Zeffy has supported nonprofits with free, user-friendly fundraising tools.

As a startup nonprofit with only two members, and no funding (yet) we’d need something with low (or no) fees. Zeffy was a dream come true.

Masey, Loose Ends.

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